Celsius Stock is Crashing - Here's Everything You Need to Know

Get access to my portfolio & more content by joining my Patreon!

Get my book, The Fundamentals of Investing on Amazon!

join thousands of investors who have improved their returns with Stock Unlock:

Canadian Investors Can Follow My YouTube Portfolio for FREE On Blossom:

Hello everyone, I am Daniel Pronk and in today's video, we discuss Celsius stock, why it's down, and if it is looking cheap today. Celsius stock ticker is CELH.

#CELH

Disclaimer: Before we dive into this discussion, I want to make it clear that I am not a financial advisor, and nothing I say is intended to be a recommendation to buy or sell any financial instrument. All trading and investing activities must comply with the regulations set forth by the Securities and Exchange Commission (SEC). I will never ask you to send me money to trade for you, and if you come across any suspicious emails or fake social media profiles claiming to be me, please report them immediately. Additionally, it's important to remember that there are no guarantees or certainties in trading or investing, and you should never invest money that you can't afford to lose. While my videos may contain affiliate links or sponsorship to products I believe will add value to your life, it's crucial to conduct your own research before making any financial decisions.

[danielpronk]

Hey everyone, I am making more of an effort to clean up my comments, manually delete all the spam, and respond to your comments as well!
I know for myself, I love reading comments and getting other people's perspectives. And I'd love to foster more of that on my own channel.
Please let me know if you appreciate this by leaving a like on this comment (and the video) :)

[LongDinhHuynh]

Hi Daniel, what do you think about Celcius stock price now as it reached the fair value in your analysis?

[hannesbruning]

Interesting video. I think a big problem for Celcius is that the moats are not very big in the industry. Anyone can create a similar product, cut the price, and take market share while still having high margins. The only moat is distribution channels (Celcius have a good channel through Pepsi).

In Sweden we are seeing a ton of similar ”health/fittnes” branded energy drink brands popping up all the time. People jump to the cheaper option quite quickly.

For a future video, what do you think about Alamo Group?

[UziGameGP]

There has to go something horribly wrong with celsius for it to only do 10% CAGR over ten years.

[Austin]

Great vid - can you do the same for MNST?

[dc]

Technicals and a bad market may take this to 30 but I'm buying sub 40 all the way down. I remember when monster was launched.

I estimate 10-15% growth with best in class margins over the next 10 years.

[MsDarkpower]

Hi Daniel. Thank you for the video. What about ASML and the whole sector going down yesterday?

[lindab.]

Your prediction was so right, celh was over valued, today celh's price is 37, what price are thinking to buy ? thanks

[pavleshshah]

Excellent summary . Really enjoy watching your video, you explain so well so people like us who from non financial field also can understand it very well . Thankyou so much .

[pavleshshah]

Excellent video .Very well explain . Thank You Daniel for your time and making such useful video.

[sincereahmed]

its a great buy at this price. easy double by next summer.

[ejeddi]

I bought CELH back in 2020 and I know it inside and out. The international expansion will accelerate growth and CELH is a prime candidate for acquisition which will send its price to sky.

[SuperdupeHajdeBre]

Thank you for your explenation. Helps a lot!

[sumitmundra]

Do u consider it a buy now at approx 40$ ?

[DaveSmith-cgxt]

The last time it was $50 A couple months ago I didn’t pull the trigger and missed the round trip from $50 to $90 and back. This time I Sold Jan 2025 $50 puts (183days) for $8.30, giving me a cost basis of $41.70 and I can make about 20% in 6 months if it’s above $50 or get put it at $41.70 (much closer to your fair value). Thanks for the video!

[miamiq]

I work as an independent contractor for them, let’s just say big things coming down the line!

[roddyrackz]

How about the tech stock drop due to US china policy. NVDIA & AVGO are close to the fair value price.

[mtpips]

Thoughts on TMX group or TFII international?

[stevecohen]

What I find interesting is Celsius has a very good rating on stock-unlock of 4.15. But it seems your conclusion is that the stock was overvalued and would not generate sufficient revenue to justify buying? I guess from a financial standpoint the business is run well even if it’s overvalued.

[yandyreyes]

Love the content -- and I appreciate your analysis. Still, there is one factor or analysis point that would have been valuable to understand further, specifically, the international revenue numbers of Monster (and Redbull) to understand the expansion potential of Celsius.