Amazon SEO - Product Listing Optimization | Complete guide | Enablers R&D

Today's video is for advanced sellers who have just started selling and are facing difficulties with listing or looking for listing optimization or Amazon SEO. In this video, I will elaborate on crucial components of Amazon SEO:

TITLE
The Title is the most important part of Amazon SEO; you have to add maximum high search volume & relevant keywords of your product in the Title. Even so, the title has a character limit of 150-200, including spaces, so you have to add some top phrases.

BULLET POINT
Your bullet points should include the high-volume keywords you added in the title as well as low-volume keywords.

PRODUCT DESCRIPTION/EBC/A+ CONTENT
Non-brand registered sellers have to follow a simple thumb rule to add the maximum number of keywords.
90% of sellers add content only inside the images and are unaware that Amazon's algorithm does not recognise this for SEO purposes. Our target is to teach the algorithm more and more about our listing with the help of the content in the description.
Despite the fact that short text in images improves user experience, you must also add text descriptions in EBC for Amazon SEO. Also, choose an EBC template that allows maximum text descriptions.

SEARCH TERMS
The buyer does not see the backend search terms. In spite of this, the Helium 10 research indicates it plays the most significant role for listing optimisation after the title. So which keywords you should include in search terms?
Sellers usually include title keywords in the search term. According to Enablers R&D department, adding misspelled keywords in search terms & brand name keywords which you can't include in Title, bullet point & EBC improves listing visibility effectively.

Additionally, you can frequently change backend search terms. Keep your search terms updated weekly by using brands analytics to find new keywords related to your product.

PRODUCT IMAGES
How can you optimise images for listing optimisation? Use top high-search volume phrases to name your 7 product images.

STOREFRONT
95% of sellers usually neglect their storefront, which is the key factor for listing optimisation in two ways:
Amazon algorithms prioritise more to the listing which has storefront attached
The storefront assures the customer that the product is authentic and reliable.
Amazon buyers should know that you are not another Chinese seller on amazon & make sure you need a good brand name & your branding should and must connect with the buyer to do that; you need appealing images on storefront

VIDEOGRAPHY
Videography adds more power to your listing. Potential buyers usually view the video to see if the product is what they want. A similar trend on Amazon is PPC video ads, which require videography in the listing.
We will soon create complete PPC Video Ads, so stay tuned
By following all Amazon SEO strategies, your sales will increase dramatically; this will save much of your PPC cost & your sales will start in short time.

#amazonseo #producthunting

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[easymotivation]

Sir, you have shared such a wonderful information, kindly share some practical steps like what range of keyword we need to add in our listing and how to rank on mid level keyword and also please make a separate video on ppc which you mentioned in an other video Thanks in advance.

[tayyabakhurshid]

Well done sir. Very well GOD BLESS YOU.... Aisay he app hamarai rahnomai kartay

[sajjadahmedkhan]

Excellent Sir, your videos are short but had a very comprehensive Knowledge and New Sales Boom levels Points,

[AVPk]

AOA,
Sir Ap Apni Videos Me Sath Sath Pictures B Share Kia Krain Plz.
Very Well Explain... Excellent! 💕💞

[wolffwolfie]

brief, to the point, and ultra informative!

[MuhammadWaseem-txpc]

Sir, high search volume keywords usually have a lot of competing products, making it very difficult and costly to rank for them. Why don't you inform everyone about LOW CPR keywords? I don't have an audience to teach this to. You have more followers; please explain ranking on LOW CPR keywords, which I believe you implement on your own and your clients' listings.

[yusrasaeed]

How can we check new keyword by Brand Analytics? could someone explain it to me?

[AfzaalAhmad-kbdu]

Back end search term means Generic keword section?

[rehmanmuhammad]

Very excellent information. In case of we delete the backend terms and add new one, will it affect the indexing and ranking that we got on old listing

[muhammadahmadrajput]

Use top high-search volume phrases to name your 7 product images. sir ap ne ye images jo EBC m use honi hyn un ke baare m bataya hy kindly guide him regards

[techworld]

Sir, I have a Amazon account.
Actually I want to track my products with my unique IDs on my Amazon Inventory, so can I use a "Customized ASIN" or "Customized SKU" while listing?

[muhammadmubeen]

Dear sir, let me know is these videos are for Amazon sellers or service providers???

[naziamalik]

Very informative sir . Plz make a video on PPC on video

[Fixsol]

Agar mana generic Product listings ke hay to kya ma store Front bna sakta hu ?

[masabzahid]

sir what is store friend kindly elaborate with example in reply

[alithetraveller]

Sir please Evs main Dropship alag say include kar dein

[Healthzwealth]

Sir wholesale me listing Optimization kartay hai na

[abkhan]

Sir...trade marke aur brand registrey per to time lgta hay..laiken kia brand aur trade mark k layee jab hum apply krain tu kia us time say hum apna brand name ya logo use krsakty hain..ya humain wait krna hoga jab tak brand aur trademark register na howa ho

[ghayoorshahid]

hello sir i am from kasur pakistan. Sir ma na EVS ka lia apply kia tha or ma EVS sa virtual assistan ka course learn karta ho. par ab muja samaj nahi a rahi hai. sir ma bi enabler sa virtual assistan ki tranning karna chata ho par ma tranning ki fee affort nahi kar sata ho ma ak student ho mara father ak labour hai. please sir ap help kar do ma fee affort nahi kar sata ho please reply me.

[mmhfgftg]

High volume keword milenge kese ye to btaoa