Investing With Purpose: Metagood

Holly Branson: How do you combine purpose with innovation? Metagood is a company showing us how it’s done! The brilliant start-up has created multiple NFT collections that are catalysing social change and creating new ways for projects to secure funding and amplify their positive impact. The team’s purpose is to create value for their community and make charitable giving more sustainable, scalable, and transparent through the sale of NFTs – and this is what really excites me about the company.

In the US, a record $471 billion was donated to charities in 2020 (according to Giving USA), however the sector has seen very little technological innovation. Metagood is shaking up the world of fundraising and it’s why I decided to invest in the company.

Although they launched just over one year ago, Metagood’s work has already led to some incredible real world impact, thanks to the proceeds generated from the sale of their Onchain Monkey NFTs. To further democratise the fundraising process, 50% of the profits from the sales of these NFTs are held within a DAO, or “Decentralised Autonomous Organisation,” whcih is a community-led entity. The Onchain Monkey NFT holders can then propose and vote on the causes and projects they want to support with the funds.

Here's more about the start-up and the incredible impact it is creating..