Sexist PSAs From The '40s and '50s Show How Far Women Have Come | NowThis

These incredibly sexist PSAs from the 1940s and ’50s show how far we’ve come in the fight for gender equality.

In US news and current events today, NowThis is showing how far women have come from the sexism of the ‘40s and ‘50s as illuminated by these sexist commercials and vintage PSAs. A lot has changed from how the 40s and 50s treated women to women’s treatment today, largely thanks to the feminism debate and women’s clubs that fought for equality. While we still see women wrestling with inequality and controversies like the sexist Peloton commercial, a lot has changed.

#Women #PSAs #Vintage #Sexism #Feminism #News #NowThis #NowThisNews

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[khadijahmuhammad]

"You don't seem like the type to make this man act like a human being"
Huh?

[EpicSpeechesHistory]

When a women's socks aren't right....I too don't act like a human being.

[katiefedele]

Honestly I'm having a hard time figuring out how the blouse was different before and after.

[tachiebillano]

LMAO. Apparently, if your socks aren't folded right, it turns other human beings into monsters.

[americanhealthcaresurvivor]

1:00 Listen up, ladies. If your sock game is weak you can just leave right now. This is the key takeaway.

[ananyamisra]

I understand this is sexist, but seriously though, please shower regularly, for others...all.genders.

[annagallup]

why did the DAUGHTER have to look “relaxed and attractive” for their own male family members 😔

[rhyanshelby]

"You don't seem exactly the type to make this guy behave like a human being."

[ericandreski]

A lot of these PSA could be applied to men, especially the showering one.

[missnperfection]

Anyone else not see anything wrong with the girls hair the first time? I didn't and I wouldn't have survived the 40's and 50's cause I'm that sloppy girl!

[fireflymiesumae]

The one that gets me the most is about changing to look relaxed and attractive. When I'm home I'm tired asf and I should fake it for who? Men?

[elianna]

What's interesting is that there is good advice in here, like making sure to shower, making sure to wear clean clothes, making sure to eat food that will sustain you, making sure not to dominate a conversation, but it's a) all directed at women and b) it's all mixed in with horrible things like, "You have to be attractive for the men in the family, " and "we wouldn't be women if we didn't worry about our figures."

[The_Youtube_Winner]

he was like “look at that hair.” and i was like “bruh it’s done up and everything.”

[katie]

Hang on. If a woman wasn't perfectly pressed and coiffed, she wasn't "the kind to make him behave like a human"? They wanted women to control men, but only if the woman looked tidy. That's a weird caveat.

[mdml]

There's a lot of these on youtube and majority of them aren't sexist. They're teaching cleanliness, good manners, etc. to both young men and women. They're really interesting to watch.

[smartanajonesu]

I swear I hear that commentator’s voice on any and everything from the 40’s through 60’s. Was he the only commentator back then?

[cerebrumexcrement]

so when a guy acts like a creep, hes acting like a "human". 🤡

[Adam-usgq]

“You’ll be single forever if you don’t tuck in your blouse.”

Me: I’d rather be single than to meet someone just to break my heart.

[littlestone]

The "you don't seem to be the type to make that guy behave like a human being"...
basically the understanding is that if the guy decides to behave inhumanely towards her then that would be her fault, not his!
It's disturbing that this was considered normal not that long ago... and even more disturbing that there's a persistent, loud and extremely well funded reactionary movement that want's to return to the norms of that time.

[rt.yrd.dg]

Whenever my grandma hears a male voice like the ones in these PSAs, she cringes and immediately dislikes them.