Oliver Sim - Fruit (Official Video)

Written & Directed by Yann Gonzalez
Producer Luke Tierney
Director of Photography Vincent Biron
Production Design Jabez Bartlett
Executive Producers. Simon Guzylack, Luke Jacobs, Scott Wright
Produced by FRIEND

Thank you to Dior and Kim Jones for their support.

Starring
Fehinti Balogun
Jamie xx
Kate Moran
Cameron Bell
Yasmina Dexter
Ben Gavan
Gerrard Woodward
Niamh Bennett
James Craven
Sohail Al Mahri

Casting Director Kharmel Cochrane
Casting Assistant Virginia Kerr
Production Manager Lucy Bradley
Production Coordinator Jerome Danvers
Production Assistant Lucy Chappell
Creative Consultant Alain José
Script Supervisor James Cooper
Choreographer Pat Boguslawski
Wardrobe Stylist (Oliver Sim)Celestine Cooney
Oliver Sim is dressed by Dior by Kim Jones
Wardrobe Assist (OS) Honor Dangerfield
Wardrobe Assist (OS) Meja Taserud
Wardrobe Stylist Holly Adamthwaite
Wardrobe Assistant Frankie Tyler
Wardrobe Assistant Isabelle Frost
Make-up Artist Natasha Lawes
Make-up Artist Marlene Anderson
Make-Up Artist Georgia Jade
Make-Up Artist Coco Hirani
Make-Up Assistant Alice Platts
Hair Stylist (Oliver Sim) Teiji Utsumi
Hair Stylist Kat Hand

1st AD Chris Kelly
2nd AD Niomi Collins
2nd AD Joe Mulvihill

Focus Puller Sam Rawlings
2nd AC Nick Thursby
Camera Trainee Aida Garcia Vega
Camera Trainee Callum Reeves
Grip Osian Kingston
Playback Operator Dan Brennan

Gaffer Freddie Bonfanti
Electrician Laurent Arnaud
Electrician Luca Rizzardi
Electrician Nonso Onwuta
Desk Operator Simon Grant

Set Decorator Ellen Wilson
Set Assistant Mitch Frank Fenn
Set Assistant Rufus Wilkinson
Set Assistant Alice Brightmore

Location Manager Mark Rolfe

Sound Recordist Joe Harris
Boom Op Michael Ademilua

Runner Giampietro Fossemo
Runner Emily Leggett
Runner James Williams
Runner Shabnam Nimi
Runner Milo Manolsonx

Medic/COVID Russell Warner

Editor Rafael Torres

Colourist Producer Varujan Gumusel
Colourist Jerome Brechet
Grade Company Digital Color

VFX Dominik Binegger

Sound Designer Damien Boitel
Sound Mastering Xavier Thieulin

Creative Director (Oliver Sim) Sarah-Jayne Todd
Creative Director (OS) Rana Toofanian

#oliversim #fruit #thexx

[jeremyengalla]

Discovering this song through red white and royal blue and I’m transcendingg. ❤

[georgiasmith]

Just finished watching Red, White & Royal Blue and can’t wait to see one of my fave songs blow up 💕💕

[NiaNltr]

This is beautiful. Watching this after watching Red, White and Royal Blue (multiple times) ❤❤❤

[SkylerBorg-bwlx]

Great tune! Here after watching RW&RB!...nice!

[SoyLucifer]

Gracias Red White and Royal Blue por este agradable descubrimiento.

[alexmatthews]

I just got goosebumps watching this. I’m so excited because I feel like we are all about to get to know Oliver on a deeper level. The XX crew are all just so mysterious, you know ? ❤️

[truckproductions]

the moment when they young kid sees the men kiss <3 that little laugh.. that's exactly how it feels to be closeted and seeing someone else having the courage to be open. So perfect.

[arthurpopular]

Genuinely in tears right now. So beautiful.

[MrCharlieTrejo]

LYRICS:

Far too femme
Surrounded by rocks
You're gonna look the gem
You can dress it away, talk it away
Dull down the flame
But it's all pretend
It's all pretend

What would my, what would my father do?
Do I take a bite, take a bite of the fruit?
I've heard other people say
It can't be right if it cause's you shame

Have I made you proud?
Take a look at me now
If I've got my father's eyes
I've got my mother's smile

Wrong or right
You're standing right in front of a green light
Just look at his face
What a beautiful face
How it makes you feel inside

Take a bite, babe
Take a bite, babe
It's an ordinary thing
Take a bite, babe
Take a bite, babe
It's an ordinary thing

What would my father do?
Do I take a bite, take a bite of the fruit?

Have I made you proud?
Take a look at me now
If I've got my father's eyes
I've got my mother's smile (Take a look at me now)
Have I made you proud?
Take a look at me now (Take a look at me now)
If I've got my father's eyes
I've got my mother's smile (Take a look at me now)

[tomvvw]

what a beautiful and sensitive video. so much love for oliver. and look at jamie xx holding the camera!!!!

[keithmaloney]

This is straight up amazing. I'm obsessed. Song of the year. Thanks Oliver and Jamie xx

[RealExoFangz_]

Here after watching Red, White, And Royal Blue multiple times!!!❤❤❤❤❤

[itzydintiobelis]

I cannot get over this song - it's so pure, raw, simple and just beautiful.

[urielwho]

Todo lo que haga cualquier miembro de The XX es magia y poesía pura. Increíble canción.

[tjp_lincs]

This was powerful on a multiple of levels. I also love the fact that Jamie is the boom op! That last moment is profound on such a deep level.

[b]

when the kiss happened my mouth dropped open and didn't close until the end this is such an amazing music video!!

[novinski]

The XX, and all of them separately created some great music. Pleasure to watch them evolve!

[sergeikovalchuk]

Perfect and unforgettable! that voice...love everything you do! I'm from Belarus and there are a lot of people here who love your songs so much! Eternally grateful!

[rodrigofortis]

Completely obsessed with this masterpiece. Your voice it’s out of this world. Love you so much Olí!!!😘

[fewdaysonland]

I'm sooo happy that you're doing your thing Oli! Amazing song, lyrics and melody. Your voice is from another planet ❤️