How To Apply Product In Men's Hair For Best Results

Let's talk about product application for men including challenges and solutions for proper application.

Learn more about this technique at:

What are the top three challenges we encounter with men's styling product application in the salon?
1. Too much product in spots rather than even product distribution.
2. Choosing the wrong product - know what you're using, why you're using it and how to apply it for great results.
3. Are you teaching your guest HOW to apply the product at home?

Watch this video to learn about the consultation process, product application and teaching your guest to get great product application every time!

[Tava]

Just commenting to say these videos really helped me out back in the day <3. My hair always looked worse than it did after my stylist did it after a cut when I attempted to replicate it at home. The culprit was not applying product evenly throughout my hair

[datbyavi]

This is the best video on this I've found; I looked through A LOT too. Thanks !

[scottlapier]

Awesome tip. I can't believe I've been doing this improperly my entire life.

Keep up the good work!

[yvettemcduffie]

Thanks for this !!! I needed to watch this a lot of salons don't teach thier stylist like this!! That is a big mistake because stylist lose motivation aswell!!!

[juliaroberts]

Andrew, you are perfect teacher, you explained everything really good, I like watching videos with you, please do more !

[alexvaldez]

Perfect! I tried this technique and it worked. My hair is really thick and wavy. This helped me a lot - thanks

[ripcannon]

Good explanation. Needed your advice on what hair product to use for men's medium texture medium length? My hair is similar to celebrity Jimmy Kimmel and looks a bit dry without product in it at all. What products would work best or you recommend? Clays and Fibers provided good hold but didn't give me the ability to mold and sculpt a piecy look that I was looking for, and also didn't absorb into the hair very well. Creams didn't appear to give enough hold at all as weight my hair down giving no volume. Would paste or wax be your recommendation to get good hold with moldable and texturized look that will last all day? Any good product recommendations?

[JoeDoe]

Hey Andrew, what product(s) do you use in your hair for YOUR hairstyle in this video? Is it what you used on the mannequin in the video entitled How To Style Longer Hair For Men? (I think the 2nd one has been replaced with the Brews line - same stuff, different packaging(?). Or do you use something else? You do the best videos with the best explanations without all the long-winded nonsense the amateurs waste time on.

[Maranatha]

Thanx Sam and Andrew u guys r da best. Beautiful videos, keep it up, :-) :-) :-)

[justsandeep]

But we should not apply these products to the scalp, correct? I have short curly hair and I find it very challenging.

[floralennihan]

what's the product/company that u used for his hair?

[AkitoMusic]

what kind of styling products (say wax/clay/finishing spray etc) would you recommend for fine asian hair? 

[organicmethamphetamine]

first step : have hair like john's

[Crambazzled-edits]

Only problem is that I struggle to do this exact technique with i don't know about 2-3 inches of fringe, but it's just a learning curve

[SrvnTp]

I want a product that has strong but hold but moveable and sort of soft, im kind of looking at the kevin murphy supergoo.
i have curly hair that is cut short on the sides and the top is almost long enough to do a man bun.

[nicklacoul]

Should I use gel on dry or damp hair for healthy hair? Or Is it best to use gel on dry hair so that the gel won't get into the scalp?

[johnlema]

Every time I put on product when I comb it stays good, later it just goes down and it stays like that . Anyone help ?? (Btw I put on product when my hair is slightly wet )

[xPoncake]

Anyone else think he looked better prior

[myojhnier]

Maybe its just me but if i go get a cut my barber tells me style your own hair bruh there's no tip search for a new barber begins lol

[bobmiles]

alot of pointless chat . just explain how to put it in