What Gets Measured Gets Managed

How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

*FULL DISCLOSURE*
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

[starchyshauna]

“Look at it, confront reality, and then reality will improve.”-LOVE THAT!!!!

[blablablablablablablablablbla]

I had this exact experience when I started measuring how much I spend each month. I immediately started cutting back even though that wasn't my original goal.

[MW__]

This man always makes sense and walks the talk. Respect.

[VanessaCianciolo]

Your videos are not just content, they are art. Thank you for your creativity and inspiration!🚜🌷🏄

[Gsogreat]

"What gets measured gets accomplished" - Dan Pena

[milah]

thank you for encouraging people to use common sense

[PrimationNation]

Dang. I need to do this with my finances

[AnitaBrookhart]

Your videos are a real pleasure! The quality, the presentation of information - everything is top-notch. Thank you so much for your hard work.🛩🍩🥒

[philmbu]

Now the "look at your bank account/your money" saying.

[vincent_sz]

For finance something like "firefly iii"

[tjtj]

Looking at my bank account doesnt make it better.
Just stops it from getting worse

[Wealth__]

You're so knowledgeable man!!! Where did you get your brain from Alex😩

[christosmelissourgos]

To be honest that looks like AI with just the sound of Alex

[menoo-ey]

watching videos wont make you rich and successful, you have to do something.

[Idea_Maven]

Starting a YouTube channel with my android wish me luck

[jeffket]

Start measuring your histamine load to fix your red checks and nose.