2019 | Marketing Portfolio - DIY Maker Lab

Creativity is the answer! With the Do It Yourself (DIY) Maker Lab by adidas, everyone has the unique chance to design a sports shoe. At the interactive training with the Maker Lab, vendors can create the current adidas models. An experienced adidas Brand Ambassador explains the structure and advantages of the model during the development process - no mistakes can be made, only insights can be gained during this session. Consumers have the chance to become creators at this customer event! To make your own adidas running or football shoe, you cut, glue and tie with a shoe kit. Seize this opportunity: The creative lab can also be placed in your retail shop. Unleash your Creativity!