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Winning Brand Moments That Matter
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Jamie Byrne, Director, Content Strategy, YouTube will discuss the evolving content ecosystem, developments with original programming and the opportunity for brands to build and grow their own audiences.
Jamie is responsible for prioritizing YouTube's content investments globally across verticals and demographic viewer segments. Jamie was instrumental in developing YouTube's Original Programming strategy and helped lead the development of the first Original Channel portfolio.
Jamie is responsible for prioritizing YouTube's content investments globally across verticals and demographic viewer segments. Jamie was instrumental in developing YouTube's Original Programming strategy and helped lead the development of the first Original Channel portfolio.
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