5 Core Startup Metrics (Startup Mini-Series)

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1. Retention - 00:27
2. Growth Rate - 02:42
3. CAC (Customer Acquisition Cost) - 05:13
4. Conversion - 06:33
5. LTV (Lifetime Value) - 07:56
6. Payback Period (Bonus Metric) - 10:07
7. Creating a Data Culture - 10:38

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This was exactly what I needed, at exactly when i needed it! Thanks for this concise jam-packed video.

lifemix
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This is what founders rarely get told or get to understand. Greatly appreciated thank you.

douglachman
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I have these well covered. The seemingly impenetrable VC wall hasn't really opened for a listen yet but this is very encouraging. The proposal's K factor is certainly viral in nature. Thank you for providing me with a stronger pitch outline. I once fumbled "an elevator pitch" opportunity with a VERY successful VC. It wasn't the engineering or concept that failed me. She was definitely enthralled. She was checking up on me on her smartphone and asking lots of very specific questions (it was over lunch). It was my absence of facility with the language of business (even though I aced Econ in college) that put up the VC firewall. She was absolutely right, I clearly wasn't ready for her. That won't ever happen again. Probably because it won't ever happen again. I will never forget the lesson though. Fortune favors the prepared.

josephjenkins
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Well done, James! It's a wonderful way of putting the company's marketing priorities in the right order!

greenspeedy
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Fantastic information and easily distilled! Thanks!

allosense
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The best content produced for start-ups...love it!

natush
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Wow!!! Excellent video, thank you so much for helping me in my research of venture capital investment for Latin American.
Regards,

happinessandwealthbeing
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I was involved with Internet Marketing in the days of Mark Joyner, a pioneer multimillionaire product developer, and learned these principles then though they did not have the NfX lingo I see here.

hugh
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What do you think about OKR and that agile stuff?

damiangilz
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Which start-up grows at 50% compounded, 100k mrr turns into 15B mrr. over 2 years. You are misleading founders.

sammed