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You Ask, I Answer: Best Language for Marketing Data Science, R or Python?
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Maria asks, "Which is the best language to learn for marketing data science, R or Python?"
It depends. For data science, in which you'll be doing a lot of statistics-heavy work, R is the better language. For machine learning, especially deep learning, Python is the better language. So it depends; that said, I would personally recommend R across the board. With the Reticulate package (that permits use of Python libraries and code in R), there's no limit to what you can do with it, and for pure mathematics, R is purpose-built. Ultimately, it's up to how your brain works. Watch the video for explanation.
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It depends. For data science, in which you'll be doing a lot of statistics-heavy work, R is the better language. For machine learning, especially deep learning, Python is the better language. So it depends; that said, I would personally recommend R across the board. With the Reticulate package (that permits use of Python libraries and code in R), there's no limit to what you can do with it, and for pure mathematics, R is purpose-built. Ultimately, it's up to how your brain works. Watch the video for explanation.
Subscribe to my weekly #email newsletter:
Please subscribe to my YouTube channel for more #marketing and #analytics videos!
Need help with your company's #data and #analytics? Let me know:
Join my free private Slack group, Analytics for #Marketers:
Grab my newest book, AI for Marketers:
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