What do designers need to know about the circular economy? | Ellen MacArthur Foundation

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Speaking at Summit 2019, Tim Brown, CEO of IDEO, and Marcus Fairs, editor-in-chief of Dezeen, discuss why the circular economy is so important for the design community.
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Thank you for watching this video. The Ellen MacArthur Foundation is a UK charity working on business, learning, insights & analysis, and communications to accelerate the transition towards the circular economy.

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How do you think designers can help with the move towards a circular economy?

EllenMacArthurFoundation
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Products that are not designed to be reused, or recycled, must carry extra tax. If sustainable products were cheaper it would encourage consumers to buy them.
Our future economy should no longer be based on the principle of traditional GDP growth. Many bad, unhealthy, and unsustainable products, or services, add to GDP, but that does not mean they are good or should continue. The ‘old’ economic system is crazy but many politicians, financiers, and journalist fully support and actively promote it 😂🤭😂

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