Design Currency: Understand, Define & Promote Your Design Work

Designers intrinsically know that their talents and abilities generate significant value for their clients and for end-users. But how do you prove it? And how do you frame that value so that your clients can better understand it? In lean economic times, design buyers want assurances on return on investment, and they also want to know that design activities are going to have bottom line impact.

In this one-hour webinar, Jenn and Ken Visocky O'Grady will show you how to frame the value of your design work in terms that your business partners will both understand and respect.