ISE and Amberjack webinar Gen Z Careers Research Interactive Panel Discussion

In November 2023, Amberjack and Springpod set out to find the latest set of aspirations, expectations and challenges these students are facing. From understanding when they started thinking about their career, which channels they use to communicate, what content is most helpful, to the importance of role models. With over 2,600 responses, this research provided some incredible insight including:

• 67% believe cost of living and salary will impact their career
• 62% turn to parents and guardians for career advice and support
• 78% are influenced by the working environment of a potential career
• 49% stated that they don’t have a career role model