How to Create a Storybrand Brandscript with ChatGPT [FAST]

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In this video I'll show you how you can use ChatGPT to create a Storybrand Brandscript.

A Storybrand Brandscript is an essential tool for any company looking to clarify their messaging and create a compelling story that captures the attention of their target audience. By leveraging the power of ChatGPT, you'll be able to develop a Brandscript that effectively communicates your brand's unique value proposition, which in turn can lead to increased customer engagement and higher conversion rates.

By the end of this video, you'll be well-equipped to create a compelling Storybrand Brandscript using ChatGPT, allowing you to effectively communicate your brand's value to potential customers. Whether you're a small business owner, marketer, or content creator, this powerful combination of storytelling and AI technology can help elevate your brand's messaging and drive significant results. Don't miss out on this opportunity to leverage ChatGPT for your Storybrand Brandscript—tune in now and transform your marketing game!

#ChatGPT #AI #LanguageModel #contentstrategytips #semanticseo #topicalseo

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Prompt [Part 1]:

My customers are people who are [CUSTOMER]. Generate 1 detailed target audience / customer person and make sure to include these information:

Customer Details:

Background:
Challanges:
Common Objections:
Biggest Fears:
Hobbies and Interests:
Goals:
Demographics:

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Prompt [Part 2]:

Act as a Marketing Expert, specializing in creating Storybrand Brandscripts. Based on the provided customer details, craft a comprehensive Storybrand Brandscript using the Plan, Predict, Act, Check, Plan, Predict, Act Formula as a guideline.

1. A Character
Our story begins when we meet the main character, the Hero, and we find out what they want. Who is the Hero of your brand story?

The Hero of your brand story is not you. The Hero is your Customer.

A Hero needs help. They need a Guide to help them fulfill their destiny, right?

You are the Guide. Your brand message, your story, must center on the Hero and what the Hero wants.

Who is your customer, and what do they want?
What is their ultimate end goal?
State that clearly and begin your message by speaking directly to the needs and desires of your customer. In other words, "what's in it for me?"

If you talk only about yourself, your company and how great you are, the customer will lose interest.

2. Has a Problem
The Hero has many obstacles to overcome before they can find success.

What are the problems your customer is facing?

Villain: This is the thing or idea you and your customer are fighting. (The Villain isn’t your competition.)
External Problems: These are the surface issues your customer faces. Think of what they are Googling when they are looking for products like yours.
Internal Problem: When they don’t have a solution like yours, what feeling do they experience? In most B2B situations, the feeling is overwhelmed, frustrated, unsure, or confused.
Philosophical Problem: Why is it wrong that your customers would experience this problem? Usually begins with "it's wrong to..." or "you shouldn't have to..."
3. And Meets a Guide
Customers aren't looking for a Hero. They're searching for a guide.

As the Guide, focus on how you help solve the Hero's problems.

A good Guide must demonstrate these two things:

Empathy: you understand the Hero's problems
Authority: you have what it takes to help the Hero overcome those problems
This is often a good place for your mission and purpose.

4. Who Gives Them a Plan
The Guide always has a plan to help the Hero. What's your plan?

StoryBrand advises using a simple, 3-step plan that makes it easy for your customers to say "YES" right away.

Your process may have 15 smaller steps in between, but the point is that your customer doesn't need to know every step in order to get started. If you confuse you lose, so keep it simple.

5. And Calls Them To Action
At last, it's time to ask for the sale. Ask your customers to take action.

Don't hide your call to action. Don't beat around the bush.

What do you want your customer to do? Make it clear that this is the ONE THING they need to do. And repeat this throughout your website.

You need a Direct CTA and a Transitional CTA (also called a Lead Magnet).

Direct CTAs: Buy our product or engage our services.

Schedule a Consultation
Buy Now
Get Started
Transitional CTAs: You're not ready to buy? That's OK. Here are some resources to help you on your journey.

Download the Free Guide
Register for the Webinar
Learn More
I like the "Marry me or date me" way of thinking about these two types of CTAs. If your visitor isn't ready to marry you (become a customer), maybe they just want to go on a date and learn more about how you can help them.

6. That Ends in Success
As you're watching a good movie, you should always be aware of the end goal and what the hero is trying to achieve (save the world, unlock their hidden potential, marry their soulmate). What will success look like if they finally get the thing they want?

As a brand, you must paint a clear vision of the future for your customer. Remind them of their happy ending and why they need to choose you.

Finally, map out the Character Transformation of your Hero, like this. The Hero goes from to

7. And Helps Them Avoid Failure
If there are no stakes in the game, it's easy to lose interest in the Hero's journey.

Remind the Hero of what happens if they fail, if they don't choose you as their Guide. They will fail to solve their problems. They won't grow or get what they want. Or worse, they'll go backwards. In the B2B space, this typically looks like losing money, wasting time, increasing stress, and constantly feeling overwhelmed.

This means you will, in your mind you will follow this process for reflecting on your own knowledge and understanding of it:

1. Plan: Plan the Storybrand Branscript results
2. Predict: Predict the answer you will give
3. Act: You will write the Storybrand Brandscript
4. Check: You will check the Storybrand Brandscript
5. Plan: You will plan the improved Storybrand Brandscript
6. Predict: You will predict the new improved Storybrand Brandscript
7. Act: You will write the new, improved Storybrand Brandscript.

Customer Details:

Background:
Challenges:
Common Objections:
Biggest Fears:
Hobbies and Interests:
Goals:
Demographics:

Using these customer insights, develop a detailed Storybrand Brandscript that will resonate with the target audience and drive engagement. For each section, your responses must be detailed, extensive and provide the most amount of information.

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