Satellite Direct-to-device: Decoding the largest opportunity for SATCOM

Amidst a flurry of announcements led by some the globe's most influential companies including Apple and SpaceX/Starlink, the Satellite Direct-to-device market has been touted as the greatest opportunity the industry will see in this decade and beyond. Indeed, with billions of smartphones and mobile subscribers to be tapped, the satellite-terrestrial integration that has been the Holy Grail for mainstreaming SATCOM is finally here. However, this is not as simple as it looks.

• How can satellite players make this opportunity happen?
• How do market players address spectrum issues, regulatory hurdles, technical challenges and other evolving market dynamics that are still murky at this point in time?
• Who wins, who loses and why?