Metaverse: The emperor's new clothes or a bright future for hospitality

Hosted by BHN editor Eloise Hanson

[sponsored by Cvent and Duve]

The metaverse represents a new era of digital transformation, disrupting old notions of how we seek and do business. As a relatively new idea and one that’s still evolving, this webinar will highlight active players in the space and explore their journey into the digital realm.

You will learn:

• How the metaverse and NFT technology can be used to enhance a hotel’s marketing campaign, build customer insights and drive loyalty
• How to develop a web3 strategy for your brand - what to consider and how to implement
• The risks and rewards of investing in, and tokenising real estate

Trailblazers joining the discussion will be:

Timothy Griffin, principal, Wellbrook Hospitality
Curtis Crimmins, founder, Roomza
Romain Lagresle, Product Growth, The New Face
Nicoletta Pilardi, founder, NP Collection