The BEST Facebook Ads Campaign Structure in 2024

The BEST Facebook Ads Campaign Structure in 2024.

In this video, I'll walk you through the BEST Facebook Ads Campaign Structure in 2024. Whether you're new to facebook ads or a seasoned marketer, this guide will help you optimize your facebook advertising strategies.

First, I'll cover the essentials of facebook ads 2023 and how these principles carry over into 2024. My detailed facebook ads tutorial is perfect for facebook ads for beginners. You'll learn how to run facebook ads with an effective facebook ads strategy.

Next, we'll dive into facebook ads targeting, a crucial aspect of any successful campaign. Using the facebook ads manager, I’ll show you advanced techniques that can also be applied to instagram ads. For those in ecommerce, we'll explore how to leverage facebook ads for ecommerce and facebook ads dropshipping.

I'll provide a facebook ads tutorial for beginners step by step, ensuring you understand every component of facebook ads for shopify. This includes tips for creating compelling ecommerce facebook ads and the best practices for facebook ads shopify.

In 2024, mastering the facebook ads campaign structure and facebook ads account structure is vital. I'll explain how to organize your facebook ad campaign structure for maximum efficiency. This section is crucial for anyone looking to streamline their facebook ad campaign.

Finally, we'll summarize the ideal facebook campaign structure for achieving the best results in the coming year.

[joannasoltysinska]

This is like a breath of fresh air. The simplest, most logical example of campaign structure I've seen in months on YT. Also, finally something real for people spending under 3K, something that we can work with - instead of applying widely advised and promoted strategies that may be excellent but rather for those who spend 10x more - and maybe finally we can see beyond the frustrating 'just breaking even' point ;). Thanks a million.

[alonsoasier]

Thanks. A friend shared this video 2 weeks ago, I was burning money on ABO testing creatives, doubting wether to turn off or wait. Scaling budgets and burning money.

Switched to ASC+ moved best performing ads there, kept launching new ads into that same campaign.

First day 3 sales with a 20€ budget, next day 6 sales, kept raising budgets and not wasting money on testing.

Best part of this: stoped wasting money on non performing ads + stop wasting TIME on media buying and learning to media buy.

Just one question. Do you turn non spending ads off or just leave them there?

EDIT: from 0.9 ROAS to averaging 2-3x ROAS days. Amén.

[MarketSync]

note that if u run advantage+ it will show your ad to people outside of your location range. Advantage plus is good for ecommerce or anything that you are marketing to the entire country. but if your running ads for a local business do not turn this on. you will get out of state leads.

[thebookbundler]

One of the best videos ive ever seen on scaling facebook ads. Phenomenal.

Quick question, whats your budget allocation between the ASC /CBO campaigns? Lets say I’m at 30k a month what % should be in ASC Vs the testing cbo?

[webdesignmemmingen]

Hi Sam if I'm under 3K I have 5 ads for 1 product in one ad group... Should you create a new ad group for each additional product? Nice Videos Keep up your good work :-D Greets from Germany

[rowaqif]

Master, please activate the voice switch to Indonesian. I want to learn Facebook Ads with you.

[montanawestworld]

HI, Sam, when I move the winning ads from prospecting CBO ads to ASC, do I use the old post as creatives or create a new creative using the same creative?

[andiosumayao]

great content, no more cost caps? Have you removed that type of strategy?

[vinitkumar]

Hi Sam,
Didn’t see lookalike in above video. 1.Should it be a part of CBO or Separate campaign or not needed? 2.Where do you re-engage with ATC, IC, Visitor, Insta account users ? 3. If ATC, IC, Visitors not excluded in prospect CBO then it will keep re-engaging same audience than finding new ones

[AshpreetKohli]

Could we put catalog, pictures and videos together in this strategy as usually catalog takes majority of spend usually.

Will wait for your helpful reply, thanks again Sam 😊 🙏

[hafronskin]

Hi ... A very, very wonderful video... Thank you with all my heart... But can I add the creative images in the Advantage Plus 20 Creative campaign for more than one product, or is it best for one product? How long until I see the winning ads? Please answer me please, thank you

[trackingconsulting]

Just awesome . your video helpfully for me

[Cryptoboss-vi]

Hey, I have been religiously watching your videos and I had a question. I’m a student going to university for finance and I wondered if you took in interns? I wanna break in this field and I’d love to have the opportunity to directly learn the intricacies of the business from you!

[learning-dg]

Absolutely a huge fan of your vidoes. I am extremely confused about multiple product categories. Do you recommend separate ASC campaigns for different product categories ?

[jaimecala]

Hi!! How often can I feed the Advantage campaign in the first strategy?

[matsuken]

I understand that for a budget of $100 per day, you will only use ASC.
You say you will put all your creatives into ASC, but how many would be appropriate?
Also, will you be testing new creatives by adding them to the existing ASC?

[Lilbabybebe]

Great video! You mentioned you should have a Facebook/instagram shop set up. I am struggling with that for over 3 months now, meta support can't do anything about it they saying. Do you have any experience with this?

[nikolakalezic]

Hi Sam. Great content - keep producing more of this hot sauce.

I have 1 question. In my store i'm running different health products, that target different pain points. I've separated it in 2 groups and have 2 pixels. For your CBO + ASC campaign strategy - would you create 2 of each - for every pixel, or would you create just 1 CBO and 1 ASC and run all product ads in this one?

Thank you for your time.

Kind regards,
Nikol

[Mwap]

So ASC for local service based business? How would that work? Very interested to try it

[AshpreetKohli]

Hi Sam, do you use fb catalog ads? Or you prefer just creative ads. Thanks so much 😊🙏