Which Social Media Platform Should You Grow & Focus on First?

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Agree or disagree with my breakdowns???

mattih
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I feel like everyone’s dream platform is YouTube, it really allows you to express yourself fully instead of limited to 15-30 seconds. I just started my journey on social media so this video helped a lot, thanks Matt!

Guniversity
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My dream platform to have an audience on would be Instagram back in the day when you organically grow an audience by posting pictures. I liked it when every platform was known for their specific thing. TikTok found success with short videos, and everyone started copying them. They're all starting to feel the same.

superdimensionfoto
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Part of my current job is growing the social media accounts of the company I work for. I feels like, no matter what we do IG doesn't want to grow. YouTube on the other hand has seen the most growth since I started this job 6 months ago. Biggest change on YT was adding shorts to our weekly video posting.

PBALLERAZ
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Trust me when I say... brands have no idea how to do brand deals on tiktok. Some niche's have figured it out, but for the most part, none of them know how to price services, or even how to work with creators on the platform.

AnthonyGugliotta
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Matti, your content and your education definitely inspires me to keep pushing it through.

I've taken your advice on your last video and just started creating short content across my YT & IG with the mindset of process over outcome.

Thank you!

sean.momentum
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Oh I'm loving these breakdowns - some of this is a little bit of a surprise. And a let down for us long form people. But you are helping tremendously by showing and giving us info so we can make the best decisions for our own channel and social platforms. Thank you so much Matti!

BelindaFarage
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Love your breakdown! Just starting out here on YT and had sort of turned away from both short form and other platforms besides twitter. You provide some compelling arguments on why short form videos should be in the mix. Will definitely think again about that, thanks!

rescueroutines
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Great Video Matti, multiple reason why I love this video and the first one being that you have a typo in one spot that just brings you down to being just as normal as the rest of us, makes me feel better about when I make typos lol 😆, also great video, I’ve been wondering and thinking about social media growth a lot lately because I’m in the Reels bonus Program both on Facebook and instagram and I’m soaking up all of this knowledge

Dmogul
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Man thank you so much for your insight. I'm about to go on a social media craze to build my brand lol so this definitely helped steer my direction

Wimana
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Very very helpful video, I feel this is the video that many needed now especially with things on Instagram being a bit rough. Thanks a lot, it is very valuable information you just made public for many to see. Thanks Matti for being there for us creators and helping is with our struggles. We appreciate it soo much.

johansmitphotography
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I've been quite confused which platform I should be focusing on. Been on Twitter for years, I find it much easier for our content to be shared by others, just be retweeting. I also love Instagram because I'm quite a photography enthusiast. But, jumping on to Youtube few months ago, really makes me realize that I love creating good videos. So now after watching your video, I'm convinced that I should be focusing more on Youtube. Thank you 🍻.

kulturpoop
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Thank you so much for this content, quite helpful review. This just affirms my decision on putting much focus on YouTube then will be just growing awareness and drive traffic from Instagram and TikTok 👍🏽

KahawaBrands
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This was brilliant! I haven't used social media for work since 2008 and have a new role where I need to now again. Thanks for the summary and bringing me up to speed - my how things have changed 😀

infofromBeKind
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This is great! Also, your last video on focusing on short form content is already starting to excel state growth, thank you! 🙏

AndrePerduePhotography
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Amazing and pertinent breakdown Matti! I agree with everything you said. My favorite platform as well as my dream platform would be YouTube which I am working on. However it is sad that photographers no longer have a platform to grow on. I think that it is time for creators to band together and make a photography platform which harnesses all the successful features of the current social media platforms to give photographers and photography lovers a place to thrive because we do still exist!

naeemkhota
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This applies to me so much! I don’t think I’d really thought about it this way before. I will take more steps!!!
Thank you for informing and inspiring as usual. Super grateful. 🙏🏽

wordmusicpicture
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It's just so great watching your content.
Been a long follwer although don't really comment and all but the knowledge you share is just so good. Struggling to decide the platform for sure, this video would help great deal indeed.

dreamerdude
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Im on a boat! & yes! Matti is correct! Making videos on social media have helped me grow a ton

NITINCHAWLA
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Excellent video Matti, really informative and I’m going to get on that short form wagon :) hi from Sydney, Australia by the way 👋 🇦🇺

Chann