filmov
tv
Appsflyer explained | How to Track Your App Marketing Spend?
Показать описание
Appsflyer is a Mobile App analytics and marketing software.
The platform was founded in 2011 and received initial funding from the Microsoft Ventures Accelerator program.
It is the “Source of Truth” for all in-app analytics and window into user app data.
-------------------
Need Help with Your Marketing?
-------------------------------------------
Mobile attribution marketing is challenging, more difficult than web attribution marketing. Usually Ad platforms measure up to “App installs” only.
Appsflyer enables you to track and optimize the acquisition funnel. The platform integrates with numerous apps, so advertisers can perform comprehensive promotional campaigns. It allows you to accurately measure marketing while protecting customer privacy.
Used by TikTok, Disney, Shein, Square, Coinbase, Ebay (360 degree insight into user activity).
Built on AWS infrastructure so can scale to businesses of any size.
Ex. . Incremental lift testing makes it easy to make good choices for your marketing budget through accurate, unbiased insights into the true value of your marketing outcomes.
Enables you to Measure, Analyze and Engage users.
Google Partner, vital as many platforms aren’t.
partners with Apple and Google App stores.
The platform also helps with Deep Linking
Deep links are a type of link that send users directly to an app instead of a website or a store. They are used to send users straight to specific in-app locations, saving users the time and energy locating a particular page themselves – significantly improving the user experience
Ex. Android App Links are HTTP URLs that bring users directly to specific content in your Android app. Android App Links can drive more traffic to your app, help you discover which app content is used most, and make it easier for users to share and find content in an installed app.
---------------------------------------------------
Need Help with Your Marketing?
#appsflyer #marketing #digital
The platform was founded in 2011 and received initial funding from the Microsoft Ventures Accelerator program.
It is the “Source of Truth” for all in-app analytics and window into user app data.
-------------------
Need Help with Your Marketing?
-------------------------------------------
Mobile attribution marketing is challenging, more difficult than web attribution marketing. Usually Ad platforms measure up to “App installs” only.
Appsflyer enables you to track and optimize the acquisition funnel. The platform integrates with numerous apps, so advertisers can perform comprehensive promotional campaigns. It allows you to accurately measure marketing while protecting customer privacy.
Used by TikTok, Disney, Shein, Square, Coinbase, Ebay (360 degree insight into user activity).
Built on AWS infrastructure so can scale to businesses of any size.
Ex. . Incremental lift testing makes it easy to make good choices for your marketing budget through accurate, unbiased insights into the true value of your marketing outcomes.
Enables you to Measure, Analyze and Engage users.
Google Partner, vital as many platforms aren’t.
partners with Apple and Google App stores.
The platform also helps with Deep Linking
Deep links are a type of link that send users directly to an app instead of a website or a store. They are used to send users straight to specific in-app locations, saving users the time and energy locating a particular page themselves – significantly improving the user experience
Ex. Android App Links are HTTP URLs that bring users directly to specific content in your Android app. Android App Links can drive more traffic to your app, help you discover which app content is used most, and make it easier for users to share and find content in an installed app.
---------------------------------------------------
Need Help with Your Marketing?
#appsflyer #marketing #digital
0:07:34
Appsflyer explained | How to Track Your App Marketing Spend?
0:00:32
This is AppsFlyer
0:04:47
SKAdNetwork: Getting Started With The Basics
0:01:00
What people think mobile marketers do | AppsFlyer
0:06:24
How to set up AppsFlyer analytics for your app, converted with Natively
0:31:25
Mobile Measurement Partner & App Analytics (Appsflyer) | Mobile App Growth Series (Part 11)
0:02:05
What is App Tracking Transparency (ATT)? Apple's Privacy Framework Explained
0:09:13
10 Steps To Launch Your App Successfully in 2024
0:32:33
Oren Kaniel - The story of AppsFlyer - January 2023
0:00:49
Introducing AppsFlyer Incrementality
0:11:15
10 Proven App Marketing Strategies to Drive Installs & Retention in 2024
0:06:03
How To Get Your First 10,000 Mobile App Installs
0:07:23
5 Essential ASO Strategies to Boost Your App Store Ranking in 2024
0:08:22
How to Make Money With Your Free App in 2024 | App Monetization Strategies 💰
0:02:30
Introducing AppsFlyer's Incrementality Solution
0:01:08
Introducing AppsFlyer for Games
0:01:07
Braze & Appsflyer: How do they work together?
0:07:34
7 Proven Strategies to Boost App User Retention in 2024
0:04:21
SKAdNetwork Conversion Values Explained (Under 5 Mins)
0:03:46
Unbiased, Independent, and the Future of the Ecosystem & Web
0:02:03
TuneIn Scales Their Mobile Growth With AppsFlyer
0:07:09
Why Brands Need a Mobile Measurement Partner (MMP)
0:01:52
What is IDFA? Apple's Identity For Advertisers Explained
0:02:00
AppsFlyer's Dashboard
Комментарии