FOREVER 21: Headed For Bankruptcy! | Retail Archaeology

In this episode we take a look at Forever 21 and discuss their likely upcoming bankruptcy.

This episode's music provided by Pokotan91:

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[rwdplz]

When K-Mart is cleaner than your store, you know it won't be long...

[__hjg__]

When 80% of their customers realize they ain't forever 21 anymore.. but, 39 and have 3

[Roseville]

In all honesty, who in the hell drops clothing on the floor at a store and not pick it up?!?

[rugbyplayer]

That’s a forever 21? This straight up looks like an old af JCPenney. All the forever 21’s I’ve been to, look very sleek and new and filled with people. I also live pretty close to the one at SanTan Village and they don’t sell any men’s clothes there cuz I’m pretty sure the store is too small for it

[hattie.waltermire]

Guess it's time to open a store called "Finally 22'

[PenDragonKinz]

I kinda hope their last store closes in two years, that way it’ll really be Forever ‘21.

[Usernotfounddd]

Damn that’s the ugliest F21 I’ve ever seen!! Giving me old JC penny’s vibes 🤮😢

[Rasna]

Lmfao I thought he walked into Sears 😂😭

[hellonyan]

I used to work at a Forever 21 Red (which is just a smaller Forever 21), and it was horrible. Not only did we have to deal with rude and disgusting customers that left trash and actual human waste everywhere but we had to shovel so much crap into the customers’ face. We had to stuff racks to the brim with fragile clothes that absolutely no one wanted and the slightest bit of pressure caused the whole thing tumbling down, we had to try to save damaged jewelry that was tied in knots but ended up putting half broken necklaces on the sales floor, and we were always short staffed and each employee had to do the work of 3. We all worked like we were trying to resuscitate a dying animal, so I’m really not surprised it’s doing so bad.

[strwbrrymon]

They should change their name to Forever and make sustainable clothing rather than fast fashion.

[freakifications]

No one:


Retail archaeology: Makes shopping look like a natgeo documentary

[karmabeachtique]

You don’t have to be a rocket scientist to figure out that Forever 21 opened too many stores, choices and they didn’t grow. Quality vs Quantity will always win out.

[natmaccc]

F21 used to be my favorite store when I was a broke high school student that wanted to be trendy. Now I’m a broke college student who realizes its better to invest in clothes than buy cheap shit that doesn’t fit well. Also, fast fashion 🤢🤮

[Kozenshi]

I’ve really given up on fast fashion, as a teen I liked it, because it was cheap, but now as an adult, I prefer to spend more to have nicer items that last longer.

[vsatx]

Who else is tired of graphic t’s and stupid quote shirts ?! 🙄

[ToyotaCorolla-vhch]

Maybe if their clothes were normal, they probably would be fine. Literally everything they have has like “i love tacos” or something.

[Akilahh]

Can’t wait until they have their blowout sale like Charlotte Russe 🤑

[babygirldelrey]

They couldn’t PAINT the display table and stands? That’s just laziness !

[ellemorera]

2009-2013 was the best years of forever 21! BEST accessories & good quality clothes (I still have some in mint condition). Miss those days 😭

[elbeelondon]

I wish you did American Apparel before it died.