'When to Run an AB Test and When Not To' with Jane Davis, Head of Research at Zapier'

Jane Davis, Head of Research at Zapier, helps product teams understand when to do research vs. when to run an experiment. In this talk, Jane will guide us on how to evaluate when to use AB testing and when not to. She’ll cover:

How to know if you have enough information to begin an experiment
When to run an AB test
When not to run an AB test
Is an AB test necessary?
How to define a hypothesis and understand your goals

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Date And Time
Thu, November 14, 2019

5:45 PM – 9:45 PM PST

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Location
Eventbrite HQ

155 5th Street

San Francisco, CA 94103

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Refund Policy
No Refunds