An Introduction to Product-Led Growth Metrics

While onboarding is huge in its role in retention, nurturing customers to adopt and love your product doesn’t stop after they’re in your ecosystem. Growing and retaining a user base is all about minimizing user friction throughout their journey and gathering data that helps you achieve that goal. So, how do we use product-led growth metrics to improve our customer acquisition and retention? Watch this lesson from the VP of Marketing at Appcues to find out.

▼▼▼ Key Takeaways ▼▼▼

1. The Product-Led Growth Flywheel
2. Types of Users
3. Product-Led metrics you should know about
4. Why metrics are only part of the equation

▼▼▼ Additional Resources ▼▼▼

Looking for more ways to market your SaaS business? Checkout our post on the 199 SaaS tools for growth!

Want to learn more about value metrics? Check out this post to find yours!

▼▼▼ Get the Best-Selling Books on Product-Led Growth ▼▼▼

Product-Led Growth: How to Build a Product That Sells Itself

Product-Led Onboarding: How to Turn Users Into Lifelong Customers

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