Collecting watches: Only 15 brands hold their value

Fine handcrafted mechanical watches, made by Swiss craftsmen whose trade goes back centuries, hold a special place in the hearts of the rich and famous. In this age of disposable electronic devices, that rapidly become obsolete, it is easy to understand why a timeless mechanical watch holds so much appeal.
In this video we speak to South Africa’s wristwatch authority, Peter Machlup, about which watches hold their value and why he has been consumed with a lifelong passion for collecting and trading fine watches.

[LordArioh]

If you're buying watches for it's value and profit, then you're here for the wrong reason. I buy watches to never sell them, give away at best, so I don't care if I lose 'em or break, as long as I enjoy 'em.

[minwookim]

There are about 15 brands that hold value, yadda yadda patek philippe yadda, then the rest of the video about patek philippe.. wtf is this

[malcolmmacrae]

I needed something to do in my old age and just by chance I was walking past an antique jewelers and one watch caught my eye a1950 Rolex men's dress watch. I knew I had to have it and that's how I got into watches. My next few purchases we're made on the basis of how appealing they we're to me and not if they were a good investment or not. My next purchase will be a Seiko because it looks fantastic in an understated way.

[GarrySkipPerkins]

Did he seriously say only 15 brands hold their value, then not name the brands???

This video could have been great, but instead it was a one take disaster. Why not open the video as it was, then actually answer the question posed?

[matthewloomis]

I love how me said "only 15 brands" but then couldn't even name them. Oh, and then he couldn't even tell us how old Audemars was. "100 years... 120 years"... Well, which is it? What was the purpose of this video? To show off your expensive watch collection? That makes you a douche... not a watch enthusiast.

LOTS of watches hold value... because "value" is the relation between the new cost vs. the used cost. It doesn't take a VC, an AP, or a Patek to do that. Seiko, Citizen, Tissot, are 3 inexpensive brands that hold their "value" very well, look great, run forever, and offer timeless classics, and don't require a separate insurance policy to own them.

I hate watch snobs. Particularly those that have no idea what they are talking about.

[tangchiprathomo]

Casio G Shock for the weekend and Seiko Cocktail for weekdays are enough. But if you can only afford ONE WATCH, Seiko Alpinist will fit almost all purpose.

[SENGVIN]

it seems like he got bored and just said fuck it

[clontstable]

Seriously though. I collect watches for two reasons, and their resale value is not one them. First, I simply like the look and appreciate the robustness of the watch, Seiko comes to mind in this area. Two, I can have a fine timepiece and not do an Archie Luxury and lose my shirt over the purchase. Now, that being said, if anyone were to gift me a Rolex, Patek, etc, I certainly would not turn it down!

[ryanjofre]

Girard Perregaux is my favorite of all time.

[JRico-xmqw]

*looks at my Panerai*
"It's okay, sweetie. He probably just forgot about you..."

[mrt]

The dude in this video getting cooked in the comments 😂😂😂

[-Derp-]

a ridiculous video, the guy seems drunk, and doesnt name the 15 brands. a woftam.

[XimenaZhao]

🧢 He never names what these 15 brands are.

[cris_photography]

I luv my Tissot watches. My chemin des tourelles squelette for example - master piece and craft!

[Logicsupremacy]

Basically he's saying only super high end watches hold their value.

[karinlefevre]

I restore antique Hamilton, Bulova, Elgin and a few others at that level. I usually make around 220 to 300 hundred. I'm not getting rich but more like making money off a hobby I love. Once I looked up what a Bulova cost in 1937 then got a time conversion chart and they were worth back then about what I'm charging now!

[blueblade]

Nothing can compare to the quality, style and one that truly holds it's ever increasing value to this day is non other than the Rouchefoucauld - World Complication. It was the thinnest water-resistant watch in the world in it's prime. Singularly unique, sculptured in design, hand-crafted in Switzerland, and water resistant to three atmospheres. This was *thee* sports watch of the 1980's. $6, 955.00 U.S. dollars retail at the time of it's world premiere release. It tells time simultaneously in Monte Carlo, Beverly Hills, London, Paris, Rome, and Gstaad! In today's collector market value, it is now worth over $40, 000 U.S. dollars. Good luck on trying to find one as only very few were ever made.

[clontstable]

Come on! We all know Casio G-Shocks are the most :)

[markriley]

What is the point of this video? I have just wasted 1minute 53 seconds of my life. Did the battery on his camera run out?

[brianmsahin]

If one is collecting watches simply to have models that hold their value, one isn't a watch collector. Might as well just buy gold and keep it in the bank. Less maintenance costs and easier to sell. Watches like precious metals can also fluctuate in value. Other non Swiss brands can also gain in value, certain Grand Seiko models for example and even at the lower end, some increase. For example the SKX diver watch from Seiko is just a $250 to $400 watch depending on the model, increased in value as soon as Seiko discontinued it. Anyway, if it's all about the money for some, they don't have the soul of a genuine watch collector.