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Product Goals or Process Goals? Which One Is Right For You?
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Description:
As you approach New Year's, here are some thoughts on the types of goals you set for yourself.
Transcript:
With the new year coming up, you're probably setting new goals.
So, I thought I would share two types of goals.
Product goals versus process goals.
Product goals focus on the destination while process goals focus on the journey.
Product goals tend to be short-term but process goals tend to be long-term.
Product goals are project-oriented while process goals are designed to build habits.
Product goals stick to firm deadlines while process goals stick to consistent routines.
Product goals define success by the completion of great work. By contrast, process goals define success as growth in one's skills and abilities.
So, what does this look like?
If your goal involves running, a product goal might be finishing a marathon while a process goal might be committing to run for 45 minutes every day.
If you're a writer, a product goal might be publishing a novel while a process goal might be a daily habit of 500 words per day.
Neither approach is wrong. Both product goals and process goals are important for success.
We need to get finish projects and build lasting habits.
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