Generating a Customer Cohort Analysis for any Ecommerce Platform

Generate an Advanced Customer Cohort Analysis for any Ecommerce Platform

As part of our series taking a deep dive into the various reports RFM Calc offers as standard, this video details more information around our Customer Cohort Analysis reports.

Chapters:
0:43 How do we define a Customer Cohort?
2:11 Charting monthly revenue and orders by customer first order month across different platforms, including Magento and Shopify
7:34 Month by month data table analysis of first time order month customer cohorts
15:41 Viewing the average age of returning ecommerce customers month by month

RFM Calc has been built from the ground up to be completely platform-agnostic; from Shopify to SAP, Wix to WooCommerce, we can generate advanced ecommerce reports for literally any ecommerce platform. There's no complicated API integrations or fiddly tracking code to install, just an ultra simple process to import your order file.