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Raja Rajamannar || Mastercard

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Our Chief Brand Officer Lauren Douglass sits down with Raja Rajamannar, Chief Marketing & Communications Officer at Mastercard to explore passion-based segmentation and the shift towards experiential marketing, along with the exciting potential of AI advancements, particularly in health. Plus, discover Raja's insights on the importance of behavioral economics in shaping consumer connections, as well as his advice on seeking mentors and building meaningful professional communities.
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LIKE, COMMENT, SUBSCRIBE & SHARE!
🤝 Stay Connected with Brand Innovators:
#BrandInnovators #BrandMarketing #MarketingCommunity #BISummit