How can SCENARIO PLANNING benefit the FUTURE? | Daniel Erasmus | TBCY

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S3 E129 Daniel Erasmus, CEO, Erasmus.AI, NEWSCONSOLE
TITLE: How can scenario planning benefit the future?

00:00- Introduction
01:25- What is scenario planning?
04:00- Benefits of doing good scenario planning.
07:00- Difference between scenario planning and futurist.
09:50- Key takeaways
16:40- To what extent could Covid be predicted?
25:03- Where does Daniel draw his passion from?
27:45- A message

The Brand Called You is pleased to welcome Daniel Erasmus on the podcast. Daniel is a native from South Africa. He is a futurist and a scenario planner. He is a fellow and visiting officer at various universities.

Most currently, he is the Director of the Digital Thinking Network (DTN) with big clients like Vodafone Nokia City etc. Daniel’s work has helped him encounter several people like Nobel Laureates, Inventors etc. Daniel is also a columnist and author of several books! His career is experiential and extremely widespread.

In conversation with Frits Bussemaker, Daniel shares his incredible journey with the audience. As an active scenario planner, Daniel shares what exactly, scenario planning is. He believes that the future is pluralistic.

“Scenario is the process saying stop. Instead, step back and try to see what the world could look like and not what it might look like. Scenarios are always plural like marriage, like a harbour. So with scenarios you never have one view of the future. It’s always plural. There are multiple futures.”

Daniel also shares the many benefits of scenario planning and management. With insights of what is happening, it can become easier for us to be ready for the future.

Daniel’s thoughts are plan-oriented and futuristic. He is motivated by his children and wants to make the world a better place for them.

Tune in to the full episode to know more about Daniel and his incredible story!
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