The Importance of Stories | Simon Sinek

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For any great communicator or leader, storytelling is an essential skill. Stories allow us to visualize, empathize, and connect in ways that statistics never could.

Recorded at Madison Industries: Owner's Day Event, August 2021.
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Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.

Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.

Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.

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Simon’s books:

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#SimonSinek
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"Stories are much more powerful than statistics." That one's gunna stick with me. Simple yet profound! 🔥

jordanring
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Storytelling is what sets many people apart in marketing campaigns in business

DemetriPanici
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Stories are passed down generations. Stories are extremely important. They capture the values and the morals more than the writings on the wall. Yes. Thank you so much.

izawaniek
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*"Start where you are. Use what you have. Do what you can." – Arthur Ashe*

DemetriPanici
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Our stories create and shape our thoughts, behaviors, mindset, even our biology. The power of the stories we tell are so important - the stories about ourselves and about others. This is such an important thing to talk about and explore - thank you so much for your insights, Simon!

DrRebeccaHeiss
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*To all the dreamers out there, don't ever let the world's negativity disenchant you or your spirit. If you surround yourself with love and right people, ANYTHING is possible...*

AhmetKaan
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Hello precious friend that's reading this, we may not know each other but I wish you all the best in life! You are so loved very much by many. ✨
I believe in you! Love - Nat ❤️

NathalieLazo
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It’s all about painting a picture in the minds of our conversation partners. Love to listen to you and your thoughts Simon! Very useful for me in my work life. 👌🏼🙏🏼

MattAboutCars
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Thank you Simon I watch all your videos.
Everytime I watch I learn and adapt thank you for changing my life.
You inspire us all keep up the great work.
Thank you. 😊

JayP
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The shortest Distance between 2 people is a Story 🙏🏼⭕🗣👂

brianbe
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Stories are how we understand the world

VacationImpossible
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In my mind, this concept is the same as “start with why, ” just at a more personal level rather than a corporate one. It’s cementing an idea with emotion over information. I think it’s interesting how the strength of an idea can carry it all the way from one-on-one conversation to marketing and business strategy for an entire company and it’s equally as impactful in either situation.

thehungriestandy
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Amazing the way you communicate so directly and deeply at the same time

stefanosxenakis
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The stories and what's more impornant, our emotions behind them. I believe that whole life is determined by our emotions. Happiness is an emotion. And instead of chasing somedody else's goals and dreams one must find his own inspiration and keep it. I appologize for being trivial and for disclaimer. But in my age i feel like a child who is just discovering that his emotions matter

Vladimir-btxp
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If you cant fly then run if you cant run then walk. If you cant walk then crawl never give up in every situation one day successful never lose hope 🌸🌸

amarahkhan
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Awesome and I do this every time when I start a training..

abdulaleemh
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When you guys see me and my brand successful in the years to come just know that I eventually mastered the art of storytelling 🙏🏾

slr-d
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Everytime I watch a new youtube video from Simon Sinek things in life become more clear to me.

darkdepth
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É sempre um prazer aprender com você!
Gratidão por compartilhar conosco. :)

toinspirando
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giao tiếp, những câu chuyện truyền đạt làm ta có mối liên kết với nhau chặt chẽ, thanks you

MYTHUAN