This iceless cooler looks like a Mars rover, keeps beer cold for a week

Americans love coolers. They keep our beer cold, our meat fresh, and give us somewhere to plant our butts around the campfire that isn’t a soggy log. No wonder we lined up to throw our money at the electrified Coolest Cooler, only to cringe as it became the poster child for overly ambitious Kickstarter failures.

But fear not, lovers of cold outdoor beer. CES 2019 has brought a new breed of electrified cooler, and this one skips the gimmicky margarita blender. Furrion, the darling of glamping RVers everywhere, has a cooler that promises to eliminate ice runs forever

The Rova, as Furrion calls its contraption, looks like a cooler from the Halo universe as built by NASA. It has perforated Mars rover wheels, edgy angles, and LEDs everywhere. More importantly, it has a brick-sized lithium-ion battery that promises to keep beverages cold for up to 10 days straight.

While electric refrigerators from the likes of Dometic are common in vans and RVs with deep-cycle lead-acid battery banks, venturing away from a vehicle has always involved a trip to the gas station to dig bags of ice out of a padlocked ice locker. Furrion claims the Rova will put an end to that routine by keeping beverages cold for a week straight, or up to 10 days if you bother to load it with ice.

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[RecceCampers]

I'm sure someone has mentioned this. But it only works for 5 days on battery power. It's ten days with ice only. And 14 days combined. I know the math doesn't add up. But that's directly from Furrion. So please don't buy this expecting that much out of your battery. While this is still a great idea product. You need to know the facts before you buy it.

[badimpulses]

Will it bail you out when you go to jail for DUI?

[UnderAgeGamer]

So basically a fridge on wheels with a battery ?

[thebigdoghimself]

I can accept the $1000 price point (our Dometic cooler was pretty expensive). We travel a lot with the kids and being able to take pop, water, and cold snacks (grapes and sandwiches) in the SUV is really great. Right now we use a very large electric cooler that runs on the truck's 12v system or has a power brick to plug it in when we get to the hotel. What concerns me here is how much does it weight? (he kinda grunted pulling the battery out) Empty our cooler is probably only 15 pounds, but full it's very heavy.

Personally, I would prefer something this overall size but that only has a 24-hour long battery included, plus that battery takes up a ton of space (That battery was HUGE!) Secondly, I would prefer a battery that mounts underneath or out of the way giving more usable upper fridge space.