How To Create a Professional LinkedIn Profile in 2024

Long gone are the days of thinking of LinkedIn as an online resume. To truly leverage the platform’s potential, it’s important to optimize your LinkedIn profile to enhance online visibility, establish credibility, and build trust.

In this video, we’ll explore the key elements of an optimized LinkedIn profile and provide tips and strategies for crafting a profile that can transform how you navigate your career and build professional relationships. It’s the first impression you’ll make on prospective employers, clients, partners, or investors—so make it count!

🛠 Resources:

Hundreds of FREE Marketing Tools at your fingertips. Subscribe to take your business to the next level!

Welcome to the official HubSpot Marketing YouTube channel. Your new home for expert marketing tips and templates to upgrade your digital marketing strategy and grow your business!

HubSpot is a leading growth marketing platform that empowers thousands of companies with the tools they need to grow better. Here you’ll find fresh content on social media marketing (TikTok, Facebook, Instagram, YouTube, + LinkedIn), email marketing, SEO solutions, paid ads, business trends, and much more.

All done in our one-of-a-kind HubSpot style. Be sure to check out our weekly content to start learning for FREE now!

⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

#HubSpot #linkedintips

[leadgenjay]

Solid advice on optimizing LinkedIn profiles; it's key for professional growth. A pro tip: leverage LinkedIn's algorithm by engaging with content in your niche. Commenting, sharing, and posting regularly increases your visibility and positions you as a thought leader among peers and potential leads.

[chopcastofficial]

Timestamps
0:00 - 0:22: How to Begin Optimizing Your LinkedIn Profile
0:23 - 0:59: Why Choose the Right Profile and Cover Images
1:00 - 1:38: How to Create a Powerful LinkedIn Cover with Canva
1:39 - 2:19: How to Use SEO and Keywords in Your LinkedIn Profile
2:20 - 3:33: How to Craft a Compelling LinkedIn Headline
3:34 - 4:43: How to Enhance Your LinkedIn Summary with AI
4:44 - 5:52: How to Showcase Your Experience and Skills on LinkedIn
5:53 - 6:43: How to Use LinkedIn's Featured Section Effectively
6:44 - 7:22: How to Avoid Common LinkedIn Mistakes
7:23 - 8:39: How to Seek and Give Recommendations on LinkedIn
8:40 - 9:59: How to Use Your LinkedIn Experience Section Effectively
10:00 - 11:35: How to Maximize Networking Opportunities on LinkedIn
11:36 - 13:59: How to Use Content and Tags Effectively on LinkedIn

– Key moments via chopcast

[monica]

I love when Jamal stars in the videos - he literally should have his own TV show, does he have a YouTube channel?

[jennpalladino]

100% more confident! Thank you and I have already shared it with friends!

[poetrashmikiran]

Loved your video thank you for keeping it free!

[monode]

Professional video but the audio level is very low - I can recommend learning how to use a mix bus compressor, it will change your videos a lot

[S-StalkerSolutions]

This is great advice, especially for the background image. I've seen some that make their background photo for the website but don't see that part of the background can't be seen on their cell phone. Great video, thanks!

[mangoesnbreadfruit]

Thanks for this video! Super helpful info! 🔥

[Loina]

Fantastic LinkedIn profile tips, much needed for 2024! For a solid cold email strategy, DoYouMail has been my go-to. For $40 a month, I get high delivery and reputation management. Setting up the SPF, DKIM, and DMARC was automatic and totally painless. Maybe cover this in another video?

[BastianTonn]

very very good video! thank you so much!

[micbab-vgmu]

Great - I need to boost my Linkedin Profile:)

[KontractOne]

Thank you for such an easy to follow advisory on the best way to simplify our LinkedIn persona. Great video!

[ranikhatun]

Hi there, I think you are missing something while uploading a video that's why your YouTube channel does not rank on the top search results.

[TheJoeyPeacock]

LinkedIn has removed the five hashtags words option that creator mode used to provide you.

[beckybrower]

Awesome tips! Which summary generator are you using in this video? (14:00) Thanks again!

[halyapin]

Thanks a ton for the video! Would you think MagicSales AI or Repl are useful for crafting better LinkedIn messages?

[TheHotcoffee]

I don't have magic media, how do you get it? You don't explain that, you're very good in your video, very easy to understand.

[rose-wdzh]

It is asking me to write an industry but I am a high school student. How can I delete that part?

[Digitalcataloghub]

Is it wise to focus on more on a company page over a personal profile