HMV - Is a Logo an Asset?

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When music retailer HMV went into administration in 2013, it owed the banks £140m.

When store closures, employee redundancies, and re-financing loans were completed, the company still needed £100m in order to survive.

So HMV debated selling the company's famous logo - "Nipper" the dog.

But is a logo an Asset? And, if so, how much is it worth?

VCE Accounting Unit 3-4.
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TirajAdikari