LIFE LAGER TVC - TURU UGO LOTA

TuruUgo Lota - The glory of our progress has carved our name in history. Against all odds, we have built a legacy for ourselves, picked up every piece and moved forward. Watch the full story of our people.

[dominicchinweuba]

Everything about this ad is symbolic...shows the RESILIENCE, COURAGE & BRAVERY of my People Ndi-Igbo.
I also like the crossing of the Bridge part by both Father and Son...the generational difference was glaring in a Sweet Way. Father crossed in a Vintage Mercedes Benz E200...Son crossed in a Mercedes Benz AMG G550.

[vibeblaze]

This ad is much more than just a beer! This is our story from the east. We don't give up!

[pauljinadu]

I don't consume alcohol but I must say this video is Phenomenal.
Ife di mma, di mma.

[obinnaedward]

So much soul in this commercial by life. I am Ijele Ozubulu permit me to share widely.

[tochiemmanuel]

More than just an ad, this is a top notch.

Grace on, Life Lager Nigeria

[chukwuebukathebook]

The only ad I have patience for.
First time of following ad come YouTube..so great🥂

[blessingoruma]

I love the father and son concept. Made we smile. Lovely😘😘😘

[charlesdara]

I am yet to get tired of watching this commercial. Its story is deep, rich and far reaching.

It communicates grits, hope, vision and a commitment to becoming extraordinary.

This is how I like my commercial. Life Beer just cemented themselves as an identity for the East.

Superb!

[randomlyamazing]

I love this ad so much I clicked to come here immediately. This is epic. When Yul started making Igbo parables, my hand immediately went up. It moulded a fist and I felt chill go from my head to my feet. This is inspiring. I am so thrilled by Igbo culture. I will tour the entire Igbo tribe soon.

[nworaobinna]

Igbo kwenu I am proud of my people ..☺️

[chibututunnamani]

Igbo n'nekwu! 🍻. Advati nke a ato m iche! Igbo kwenu!

[MrSoundwizard]

This ad is beyond five stars! So inspiring, l now feel like having some bottles of life :)

[uchesolomon]

Congratulations am so happy for you brother Igbo amaka 💪

[ipheomamartins-aligwe]

Well done to the legend Pete and his son Yul Edochie.Great ad.

[eembejiofficial]

Wow! This video kept me wondering whenever I watched it. Father and son did a yo-man's job there. Nice one there blood

[chidimmaejemba]

Who wrote this copy?. Jeez... everything is just in point. This is the best ad I 've ever seen

[maduchinwe.benson]

So encouraging, we are tough. More of these. Onye ajuru adighi aju onwe ya

[pauljinadu]

Onye Eze
I'm Back again (playing on repeat)
Turu Ugo Lota.

[samicproduction]

I usually skip ad..but I must confess this ad is top notch.

[livingstone]

This is so thick and inspiring, kept me smiling all through. Thumbs up Life my brand. Ife dinmma dinmma