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Cohort Analysis Compare multiple segments by cohort month.
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Peel's suite of 14 cohort metrics can be broken down by their segments (locations, products, sku attribution sources, email marketing campaigns, etc.) and easily compared to one another.
So you can answer questions like:
* What product purchase leads to the best LTV after 9 months?
* Which discount code leads to the best LTV over time?
* What is the average LTV for subscribers vs. non subscribers?
* What vendor leads to the best customer retention or repurchase rate over time?
+ more
Peel's Cohort Metrics:
Customer Retention by Cohort
Returning Customers by Cohort
Lifetime Revenue
Average Lifetime Revenue
Refunds by Cohort
Discounts by Cohort
Cohort LTV
Customer LTV
Cohort Customers per Order Count
Orders per month
Repeat Orders Rate per Cohort
Days since First Order
Repurchase Rate by Cohort
Cohort AOV per Month
So you can answer questions like:
* What product purchase leads to the best LTV after 9 months?
* Which discount code leads to the best LTV over time?
* What is the average LTV for subscribers vs. non subscribers?
* What vendor leads to the best customer retention or repurchase rate over time?
+ more
Peel's Cohort Metrics:
Customer Retention by Cohort
Returning Customers by Cohort
Lifetime Revenue
Average Lifetime Revenue
Refunds by Cohort
Discounts by Cohort
Cohort LTV
Customer LTV
Cohort Customers per Order Count
Orders per month
Repeat Orders Rate per Cohort
Days since First Order
Repurchase Rate by Cohort
Cohort AOV per Month