Add Salt (Just A Pinch)

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A pinch? A dash? A hint? Smidgen, perhaps? Look—salt makes things taste better, we don't make the rules.




ABOUT BON APPÉTIT
Bon Appétit is a highly opinionated food brand that wants everyone to love cooking and eating as much as we do. We believe in seasonal produce, properly salted pasta water, and developing recipes that anyone can make at home.
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If you're cooking your own food, it's nearly impossible to over salt your food without making it taste bad

Ash_Wen-li
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I’m glad the editors are finally calling them out 😂

tylermcmanus
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Big "Two shots of Vodka" energy

DJDarkDarsi
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"Oh heavens, I forget to salt the water"
Yeah Brad?, salt it not oceanify it😂

apisbaini
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They’re using kosher most likely and depending on if it’s Morton’s or diamond it’s less “salty”

Hanniballectershiss
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Wow, powder salt and table salt are different

Who could have guessed

bernardohchongching
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They use big flaky kosher salt which you need to add more of vs fine salt. Still - it’s a lot 😂

redeye
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They always use kosher salt which is less "salty"

Kiki-
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Is your pinch a teaspoon or a tablespoon 😂

kevinfart
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That’s how I would go crazy with salt!

crystallao
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Honestly the confusion is probably less “they’re using so much salt!” And more that the phrase “a pinch” seems like it should be a tiny amount

krischeney
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How bland is y'alls food? if you think a pinch of salt is a lot

Cydreeze
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A pinch is what you can hold between three fingers

mpking
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Celebrate the tactility as an essential culinary element.

flavrt
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Americans: Would you like food with your salt?

romaindappe
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Oh, sure, but when *I* do it, my family and/or girlfriend loses their collective minds.

Luckmann
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He said forget a pinch! We’re gonna make it

MayTheOddsBeInYourFavor
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Lol well if you're adding salt to boiling water, you can add a lot like they did.

bodyofhope
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The pinch it measured by our ancestors

marleytfm
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I don't add salt to my food - doctors orders - though my blood pressure is generally fine.

fredrichardson