EDDM Simplified! COMPLETE TUTORIAL - Every Door Direct Mail by the USPS

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Key Takeaways: EDDM - Every Door Direct Mail

1) EDDM is a great service to consider from the USPS to direct customers is a specific area.

2) RULE #1 - Make sure you mail more than one postcard to each address. Only mailing one will yield little to no results!

3) Consider also placing door hangers on the houses that will be receiving the postcards, and/or placing yard signs (like political signs) on these streets so they see your advertising 2 or 3 in a very short period of time. If you really want business...also go door to door and talk to the people!!!

Postal mail is not dead! If it was...why does Google still use it??? Good question right! It works. Plain and simple! If it doesn't work for you, something was off. Either the timing, the design, the words used, etc. Also, remember mailing each address 1-time only will not yield much response!!!

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[peacelovejoyandhappiness]

LawnCrack, can you please advise me, isn't it true that each and every house on a particular route needs to be accounted for? You cannot pay for half of a route right? For example, if a route has 400 pieces but has 700 stops, you would not be allowed to do that right? Also, do businesses get the EDDM as well? For anyone else reading my questions please help with your experience and advice as well. Thank you.

[browens]

How do you track your postcards? In other words...how do you know the exact day when it has been sent out or if there is a delay of such?

[antwanchiles]

Lawn Crack, thank you for your content, you did a great job. Respect!!!

[qualcunningham]

When creating a post card and using eddm with the post office do I leave a place for address because it’s using a lot of unused space

[galaxysquad]

We get about the maps through the US Postal Service but how do you get your indicia on your brochure?

[jakemiles]

Do i make the flyer on the EDDM site or do i already have to have the flyers printed

[kevinnelson]

Can I send flyers to, or just postcards?

[KellyWins]

I read somewhere you have to have the specific USPS logo on it. where do you get that

[larrybrandonii]

What was your return rate percentage? How many did you mail and get a sale from?

[mallkrawlerz]

My biggest question is... other then the upright and top half requirement, does the indicia label have to be in a specific area of the paper or just wherever you like having it?

[claytonlewis]

Driving with no hands....classic!! Lol

[tripod]

Dude I f'ing needed this jeez I didn't know about them offering like the demographics and everything. Jeez dude Ryan your the shit man O btw how's that book coming?

[EllaesEllie]

Thank you! Open a public Venmo for thank you tips please!

[ginaezelldoggettrealestate]

Hi... Who do you use to print your post cards?

[DrivenByLuckGaming]

I like the part where you gave us a tutorial on how to do it lol. I’m half joking tho I’ve done it before

[danielforde-pogson]

Mmm - useful info, but the thumb showed n image of how to actually use the thing. Sorry - that's what i needed!!