filmov
tv
Seth Godin - Everything You (probably) DON'T Know about Marketing
Показать описание
Today on Behind The Brand, Seth Godin details everything you (probably) don't know about marketing. Marketing is often a misunderstood concept often viewed as simply creating demand and driving brand awareness. Seth Godin dispels this view by explaining the difference between brand marketing and direct marketing, evaluating the value of a brand in marketing, and reviewing key differences between psychographic and demographic marketing.
His great insight into what we don't know about marketing is adopted from his bestseller - Seth Godin, This Is Marketing.
Here's everything you probably don't know about marketing from bestselling author, Seth Godin. His new book, This IS Marketing is probably the first and last book you'll ever need to buy on marketing. Hope you enjoy this Behind the Brand look with Seth.
Special thanks to our sponsor at Mazda USA
What's in My Gear Bag?
Btw - When you purchase via my links you're supporting my channel to help me make more awesome stuff for you!
Here are my personal favorite Behind the Brand playlists:
1. Behind the Brand full-length episodes:
---------------------
More?
Get Behind the Brand on...
See my film and commercial production work here:
His great insight into what we don't know about marketing is adopted from his bestseller - Seth Godin, This Is Marketing.
Here's everything you probably don't know about marketing from bestselling author, Seth Godin. His new book, This IS Marketing is probably the first and last book you'll ever need to buy on marketing. Hope you enjoy this Behind the Brand look with Seth.
Special thanks to our sponsor at Mazda USA
What's in My Gear Bag?
Btw - When you purchase via my links you're supporting my channel to help me make more awesome stuff for you!
Here are my personal favorite Behind the Brand playlists:
1. Behind the Brand full-length episodes:
---------------------
More?
Get Behind the Brand on...
See my film and commercial production work here:
Комментарии