Card Sorting in Product Design

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Card sorting is a user research method primarily used by information architects and user experience designers. This technique can help uncover how target users think about an information space. This video discusses how to run card sorting and shares best practices for this exercise.

What is a card sorting 00:21
Why card sorting is important 00:39
In-person and remote card sorting 01:00
Benefits and downsides of in-person and remote card sorting 01:25
Open and closed card sorting 02:32
Moderated and unmoderated card sorting 03:38
How to conduct card sorting 04:06
Recommendations on how to make the most of card sorting 05:49

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#uidesign #webdesign #productdesign #userexperiencedesign #userexperience #userinterfacedesign
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Is this method documented in any book or academic article? For the case of quotation or referencing in academic situations

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