What exactly is data observability?

Kevin Hu (CEO) and David (Head of Data) from Metaplane dive into some of the questions people ask them most, like:

1. What exactly is meant by the term data observability?
2. What isn't data observability?
3. How is data observability different from...
a. software or infrastructure observability?
b. data quality?
c. data monitoring?
4. Why do we need yet another term?
5. How can you explain data observability to different audiences?