Adapting Advertising for a New Era of Data Privacy

This session will delve into how brands are shifting marketing spending in response to the reduced visibility that has already happened with Apple and will soon happen with Google. The panelists will focus on where budgets are shifting and whether the channel-specific tactics have changed in light of the reduced measurement capabilities.

Moderator:
Matt Gehring
Chief Marketing Officer
Dutch

Ian Yung
VP of Growth
Parachute Home

Sunil Kaki
EVP of Marketing
Beachbody

Sarah Henry
VP, Head of Content, Influencer, & Commerce
Walmart

Adrien Menard
Co-Founder & CEO
Botify