Indie App Teardown - ASO, Strategy, Pricing, Paywalls, and Ads w/ Steve P. Young

Steve P. Young from App Masters breaks down my app, Creator View, and gives great advice on ASO strategies, pricing, onboard, paywalls and Apple Search Ads. I walked away from this video with a bunch of improvements I could implement right away, and I bet you will too.

Check out the App Master's YouTube channel for more great indie dev business strategies and stories:

My iOS Dev Courses:

My Source Code:

X (Twitter):

Book and learning recommendations that help out the channel if you decide to purchase (Affiliate Links):

Mark Moeyken’s SwiftUI Books:

Paul Hudson's Hacking With Swift:

RocketSim - Enhance Your Xcode Simulator:

Timestamps:
0:00 - App Masters + Creator View
1:22 - Trial Conversion Rates
2:12 - App Price Reasoning
3:15 - App Store Optimization (ASO) Critique
8:07 - Onboard, Paywall, and Pricing Critique
11:52 - Free Lifetime Offer Ratings Growth Hack
14:29 - Apple Search Ads - Basic
16:20 - Can you be TOO Niche?
18:40 - Competitor Research

#swift #softwaredeveloper #iosdeveloper

[Sengardisback]

As a small hobby dev I already gave you 5stars on the App Store weeks ago. Love the series about CV. Keep your videos up Sean. Definitely a fan here! best regards from Germany

[TipToeTiger]

Great video, thanks for sharing your app numbers. I am just in the process of converting my app into using subscriptions instead of a one time non-consumable. Really need to work on my ASO, as I have the reviews and ratings but my ASO still sucks!

[arjundureja]

This was extremely valuable. Would love to see the outcomes after you incorporate his advice in Creator View

[QkyGamesStudio]

Great video, thanks! In my experience, the Search Ads with Advanced method has very high CPA and CPT values. This method is only for apps with a high value of IAP to cover the campaigns and their high cost. I have a BID of 2.5+; otherwise, I have no impressions.

[chestermang]

great video! Inspiring insights.
how much paying customers do you have now?

[rkhamilton]

I like your paywall and CTA button. Are you using your own paywall footer or is that the RevenueCatUI one? I'm guessing it's your own code since I don't see a way to pass a Package to the RevenueCat paywall footer. If I'm wrong and you could build that using their UI please let me know. 
I've used both my own CTA code (calling RevenueCat SKD) and their UI. I'd prefer to use their paywall footer for something that is better tested with edge cases, but I don't see a way to build a really nice paywall like yours where you can show package options a couple of times and send the selected Package to the CTA button footer.

[ibringit]

Brother I have built swiftui app and app store is rejected times so can help me please

[luxurious_houses]

hello bro i want ios developer from india i need your help