We Finally Know Why Burger King Is So Cheap

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Love it or hate it, Burger King isn't going away anytime soon. From affordable and often delicious fast food to super quick service and one heck of a memorable — and sometimes kind of creepy — mascot, BK is a fast food institution.

Every day, devoted fans around the world flock to the chain's countless locations to get their hands on their favorite meals and sides from an ever-changing, ever-growing menu. Plus, recent marketing endeavors to promote high-quality and preservative-free food means you can feel a little less guilty about your eating habits while still getting your BK fix.

With this new push for higher-quality food items in mind, you might be left wondering how the beloved burger chain has managed to keep its prices so low. Well, listen up, because we finally know why Burger King is so cheap.

#FastFood #BurgerKing #Money

Just play the hits | 0:00
Think of the children | 1:24
That's how they get you | 2:20
"Value" meals | 3:26
There is no escape | 4:28
Cheap ingredients | 5:00
Bottom of the food chain | 5:49

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What do you like to order at Burger King?

MashedFood
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When I look at the listed price for their stuff on the board; it shocks me to see what a comparatively good deal I can get with the coupons. It's like all the extra things, I wouldn't ordinarily order, are free.

badgerrrlattin
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I use to work at Burger King in AZ and people always complained when the meal was like 15 bucks

Joseph-bjyp
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Burger King is only cheap when using coupons

gzmain
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When I get a whoper and bring it home I just add my own cheese.

jeffphillips
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Their whopper is the best of all fast food chains.

ThumbdownMan
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Why is Burger King so Cheap? I must be living in an alternative universe... Ours is extremely pricey!

JamesMiller-lqrd
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It has long been known in the industry that if a burger chain just sold burgers at the prices they do, they would go out of business. The money is in the drinks and fries, especially the drinks. Contrary to another comment, Burger King has the highest labor cost in the industry.

robertbarrows
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No mention of "flame grilling" in advance and then microwaving to order?

racingphotographer
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Don't know if this is the same overseas - but have you ever counted the number of staff a typical BK has vs a McDonalds? I have seen more people running the front counter at a McDonalds than the entire staff at a BK.

jgroenveld
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Burger King....cheap...lmao a Whopper, their signature burger is fucking $6 by itself. Massive difference from the mid 2000's when it was $1. They raised the prices of their nuggets while also lowering the quantity. Whoever made this video is working off old data.

xMrDJx
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Just had BK today and I was pretty underwhelmed.

TheLonelySoulja
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My local BK charges an extra $1 for cheese on your Whopper. Highway robbery!

adamyoung
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Nearly 11 bucks for a number one in it's default size of small, add cheese it's a buck more. The bacon king combo in medium is nearly 14 bucks. The whopper junior is nearly 3 bucks without cheese, add cheese it's 50 cents more.

westabsupplyebay
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When I was 16. I loved their 1 buck double cheeseburgers !

Sammydx
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The only thing I bother getting at BK is the 2 for $5 breakfast deal because it includes small hash browns and coffee as well. McDonalds can't beat that. The only problem is that the closest BK isn't worth the drive.

brad
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In my area, both McDs and BK did away with their self service kiosks because of how bad they were at dealing with people who didn't speak English. It was faster to just get a paper print out with the options and just have people point to it. The McD even uses some official plastic ones for breakfast back from when they still served bagels and just have the bagels crossed out.

ohnosmoarlulcatz
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Did anybody catch on 0:58 that Burger King's Wi-Fi costs money to actually use it while in the restaurant? Like that's not fair why pay to use " Free Wi-Fi " ?

anthonyzaynramirez
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Burger King’s old fries and chicken tenders from the 2000s and 90s was better. The thick fries and chicken fries suck. Also they used to sell larger size and fairly prices slushees.

Ultrajamz
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Last few times I’ve been, my burger was room temperature.

hemaccabe