Panel Discussion: Use of AI in Marketing: Exploring New Frontiers

Panel Discussion: Use of AI in Marketing: Exploring New Frontiers

- Revolutionizing brand communication with innovative applications of AI

- Legal and ethical challenges with use of deepfakes, celebrity endorsements, and copyright issues

- The Delicate Balance - Personalization, Manipulation, and AI Bias

- Is AI taking away our creative edge?

- The impact on agency remuneration


Moderator:

Mr. Mukesh Jain, Senior Director Sales, Dun & Bradstreet India

Panelists:

Mr. Monil Hathi, Chief Marketing Officer, Befree

Mr. Jaydeep Deshpande, Head of Enterprise Marketing, Google Cloud & Google Workspace

Mr. Govind Sharma, Chief Marketing Officer, KEI Industries Limited

Ms. Manisha Kapoor, CEO & Secretary-General, The Advertising Standards Council of India

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