Traffic vs. conversion ads—what works in 2024?

The music advertising landscape is constantly changing—so what works in 2024?

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Timestamps:

0:00 - Intro
0:39 - Traffic vs. conversions
5:44 - When to use traffic
8:11 - When to use conversions
9:50 - Why you should know both
10:38 - Outro

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Have questions about the video or have an idea for another topic you'd like for me to cover? Let me know in the comments.

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#music #marketing #musicmarketing #trafficads #conversionads #facebookads #spotify #spotifyartist #digitalmarketing #marketingagency

[chrisgoodwinband]

Hey Tom. So would you say a Traffic campaing is the best to use for a Spotify Growth campaign and Conversion for single releases?

[WonsPhreely]

Love your vids Tom.
I’m noticing that my conversations to toneden to Spotify are not really getting decent results anymore 😢

[Bravo_Ventures_LLC]

Basically what you can take away from this is: 1.When people are digging for hold sell shovels, dig for gold also. 2. Only put ads in those 13 countries but deploy robots in the other countries to steal traffic

[CRXYTV]

Nice video Tom! Would you be updating your video on setting up conversion ads?

[FBMaximUm]

In my experience conversion campaign is cheaper and more effective, even I was reluctant to switch to it for a long time

[mpcdlp]

Thanks for the brush up for 24 on these options. I have some releases in the fall, I hope I get to plan for a bit better than before. Appreciate your channel!

[deshineliverpool]

mate appreciate ur videos but if ur gonna explain something do it lol cuz if u say do this and if u wanna how to do it buy my book or program is a bit like idk off

[JakeXDMusic]

Hey Tom! Do you have a video showing how to setup lead campaigns to gather an email list? And would that work the same with a phone number list?