The ROI of Personal Branding in B2B Marketing - Nick Bennet

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In today's B2B marketing world, personal branding has become a necessity. In the past, if you were just providing good products and services, you could still be a successful business. However, today's market is crowded with hundreds of new companies aiming at the same incredibly saturated market.

In order to stand out from the competition, businesses need a face and a voice - this is where personal branding comes in.

The concept of personal branding is not new, however many people still don't see the importance and the role it plays in today's business world.

That's why we called Nick Bennet, a Director of Field, Community, & Partner Marketing at Alyce, to talk about the ROI of Personal Branding and how to use it to grow your business.

Grab a cup of coffee, sit back and enjoy!

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Funky Marketing Show is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doing an amazing job for amazing people.

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Another great episode! Number two out of the way let's keep the great podcast coming.

commonsense