EASY Facebook Music Ads | ToneDen Spotify Growth

In this video I show you a tool that lets you run super easy Facebook music ads by essentially making the ads for you. Its by ToneDen, and its called Spotify Growth for Artists. Its not for everyone, but if you have a larger music marketing budget and you don't want to learn Facebook ads yourself, it's a viable alternative to hiring someone if you want to get more followers on Spotify. Its fast, easy and it definitely works.

At its core, it's setting up ad sets on Facebook ads the same way I would. It uses Instagram story placements, and on swipe-up it sends people to a redirect page to trigger a pixel conversion before sending the person directly to your Spotify profile. This is more of a tool you use to grow your following on Spotify more than to promote a song, but people often will stream one or more of you tracks when they get to your profile.

ToneDen also offers a suite of free tools like landing pages, download gates, and contest entries. It's a viable alternative to using Hypeddit as a landing page or download gate, but still being able to embed a Pixel.

Talk to me on social media:

Listen to my music on Spotify:

#MusicMarketing #SpotifyAdStudio #Spotify #SpotifyMarketing #SpotifyPromotion #MusicPromotion

The following are Amazon Affiliate links for various products I personally use. If you purchase anything from these links I get a small commission for referring you to the product, which helps my channel for no additional cost to you :)

Video Gear I Use:
Adobe Premiere Pro, Full Creator Cloud Suite

Music Gear I Use:
Computer: iMac 2019, MacBook 2018
DAW: Logic Pro X & Ableton Live 10 Suite
Monitors: Mackie MR8 MK2 (I think)

[SpectrumTheOriginator]

@Andrew Southworth  Also, the more you spend on a campaign, the more they charge you. So if you want to spend over $500 on a campaign, they will charge you $175/month! Which is insane to me.

[TaylorRayHolbrook]

Appreciate the video brother! Very helpful.

[chueki]

Does facebook still allow this direct link after the iOS thing?

[brandonwallace]

In my opinion, the value of this campaign is that Toneden is leveraging Spotify's API to use follower growth as an objective. If Spotify followers are your objective, you can't use that as a metric in Facebook ads, and therefore can't see data on cost per follower.

[shifterxcom]

New to all of this Facebook ads and spend most of my time creating Music so trying this Toneden playbook out for a week trial, I have virtually no listeners on Spotify so will give it a try, i also feel like the guy at the start of your video, Its like the Matrix lol 😄

[Fercomusic]

Yeah fb pixel part is incredibly good! Im growing with this.

[Itsboyprince]

How do i delete a campaign in toneden ?

[Bastti]

Can u edit the ad in your facebook manager or you can only edit it through Toneden?

[djnaydee]

lol Andrew has that slight heartbreak tone in his voice when giving his final opinion. Like when robots take our jobs but we cant deny they do a descent job replacing us hahaha

[yungmxrg]

Thanks for this video! I feel like this is a good way to get your feet wet before going to fb ads.

[WORLDFAMOUS]

I just have to say bro you are a good youtuber BUT my experience with toneden was awful mane I tried it out for curiosity all I got was false numbers no streams and a whole bunch of fake fb book account liking my video THEN when I tried to stop the add you can't you can only pause the campaign I got better results going straight through fb with the ads be careful people ..

[ReMarkArtist]

They don't let me put a link and create a traffic campaign for me which is horrible

[filip.i]

Can’t wait to get a job real soon and run these

[ReMarkArtist]

I used them and they didn't put a cent into USA or the UK. Brazil, Mexico, Turkey, Indonesia...
I use the free version, so I can't do the custom countries

[GuilsRecords]

Thanks! Do you prefere this or hypeddit ?

[HilaryBurtMusic]

Thanks as always Andrew for all your great info. I know you made this video 2 years ago but it all seems pretty relevant today. I'm just about to launch a campaign on ToneDen cause basically FB ads mess my brain up!! (in spite of all your great instructional videos!) Love your videos - so straightforward, transparent and honest 👍

[mydasmurray]

Can I both upload the video ads I made to toneden or do they make them? I am planning on making about 5 short video ads with same format for songs off my album coming in April. (Not really knowing which song to promote so going for the strongest)

[SheThriveswithGod]

Thanks for your valuable content. I have watched several videos and already I've stepped up my game in terms of a smarter strategy for the release of my single and other music. Can't thank you enough!! Oh... I love your music! Keep up the great work!!! Thank you!

[xandergoodheart]

Hey Andrew thanks for all the amazing content! What I’m wondering is it seems that through the Facebook Ads you get more accurate data on your base of listeners ect. If you’re having toneden run your ads through Facebook will you still be able to get more advanced data sets through Facebook or will they all be stored internally with toneden.

[AlexSaheli]

I kind of dont get why use it over facebook ads manager

Maybe cuz I didnt sleep well today :)