How To Run Dynamic Creative Ads On Facebook - 2023 Tutorial

SUMMARY OF VIDEO

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Hey! If you’re new to the channel, my name is Nick Theriot

I’m the proud owner of an E-commerce Marketing Agency called Theriot Solutions. We've worked with clients like Gritty Soul, Metal Address Signs, and many more!

In today's video...

I will give you my answer on how to run dynamic creative ad on facebook!

I cover the advantages of dynamic creative ads, as well as strategies and methods to make the most out of them!

If you want to learn everything you need to know about creating dynamic ad creatives on facebook - watch the video!

#Facebookads #facebookadvertising #facebookmarketing

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-Nick Theriot

[sicktomtoms]

What you say at 10.22 is extremely valuable and really made a possitive difference in the way I see the problem. I found your videos after 2 years of running ads somewhat profitably but I felt I was hiting a ceilings. Thank you so much. Huge value here.

[khalidjama]

Hey Nick, thanks for the video. I've been watching your videos all week and they're extremely helpful. I have a few questions for you.

1) How would you set this up for a brand new ad account? Would you start off with 2 dynamic ad sets in a CBO, let them run a bit, then dump the winners into a new adset?

2) How obvious is it when you find a winning creative? In one of your videos you mentioned testing 12 new creatives before finding a winning creative, but then that winning creative dropped CPA by 40%... Is that how powerful winning creatives are? 😳

3) What are your thoughts on a 3:3:1 structure (3 ads, 3 primary texts, 1 headline)? Do headlines really move the needle that much? Wouldn't you rather test more ad copies?

Thanks again for all the value!

[tommyajerry]

Nick, you are bringing a lot of value every week. Thanks for that. ❤

[robertovertucci]

Thank you very much Nick

Please never stop, your videos are special.
You and Charley got into my head like a rocket. I love you.

[silvz]

This might have just been the biggest gem for me. Been struggling to try Dynamic ads as I didnt know how to pull out winners. Super insightful bro!

[agiOverlord]

Thank you! The idea with post ID is super new and helpful for me 🤩

[thesethoyinloye]

Just want to say thanks a tonne for the awesome value you shared here...

[nikolaigic]

Charles Tichenor taught us well - keep it up man!

[oliverjrgensen]

Awesome video man!
Since i started doing what you and Charlie are doing, i took my business to a whole new level, like double revenue in 1 month.
Triple whale + pushing 1 CBO works like a freaking charm, i owe you guys so much.
One question though. How did you decide that you wanted to use both of your creatives from the dynamic test? What was the thought process behind that? Mine is allways giving me 1 option for each creative i use, so i get 3 each time.
Thanks again

[rspada]

Love the value you provide man! Quick Question....I think may have covered in another video about running the 3-2-2 testing method on bid caps, but what about CPR, would that be effective?

[sicktomtoms]

A very interesting video would be a "guide" to "migrate" a running "interests+retarget" campaign to broad for people that have been running the former kind of campaign for long time (and whose brains, like main, are attached to the old paradigm)

[robertchu]

Thank you again for taking the time to educate so many of us! I tested some dynamic creative ads and the winning ad was different than the one of the non-winning ads that had a sale. When I move the winning ad (which didn't have a sale) into the main ad set, and turn off the dynamic creative ad that I was testing that had a sale in it, will Facebook still be able to learn from the sale? I'm sorry for the basic question, just started Facebook ads and have been binge watching your content trying to learn as much from you as I can. Thank you!

[robertovertucci]

Hi Super Nick, I would like to ask you two simple questions about the video.

After how long do you take the winning resource from the DYNAMIC ADSET and put it into the NON-DYNAMIC ADSET? Do you wait 3-7 days and then take the post id ?

Second question : After how long do you turn off the DYNAMIC ADSET from which you took the POST ID ? Do you turn it off even if it continues to have good results ? Thank you !! Love!!!

[VitrinePlazaOficial]

What creative formats do you use for videos? I saw you uploaded square only. What about 9:16 and 16:9 ?

[tehReeg]

Thx Nick, that's super helpful! Is this strategy relevant for an ad account with a budget of 1k/month?

[AlmajiriCooperation-gppr]

Hello Mr. Nick. We really appreciate you making such valuable content.

I have been watching your videos for over 6 weeks but there is one thing that I just don't understand despite watching it many times.

It is the about the content of the new dct testing correct me if I am wrong, supposing we don't have a winning ad yet:


a. when testing the image/video, we should have add 2 identical texts as headlines, 2 identical texts as the ad body but 3 different images/videos

b. when testing the ad copy, we have 2 different body text, with 2 identical headlines, and 3 identical images/videos

c. when testing the headline, we should have 3 identical images/videos, 2 identical ad copies but 2 different headlines

when reiterating an ad concept, you said in another video, only do 1 of each and then different 2 texts or 3 (in the case of the image/video) of the ad segment that is being tested.

Am I right? Please explain it to me




Thank a lot

[HealthGuidea-weightloss]

thank you for the great value. What is the best rule to follow when is the right time to move an ABO campaign to CBO? Is there any rule on how many winning CREATIVE combos to generate first?

[leocjr]

Nick, thanks for another great video! In case of video creative, do you recommend upload 1:1 for feed and 9:16 for reels/stories? Or just use 1:1 and leave facebook adjust that?

[cooltech]

Hello, Nick, thanks for sharing. Can i ask a question? if there are 2 winning ads found in DTC ad sets, i put the winning ads to the main ad set and allow them to run, do i need to increase/change the budget of main ad set, as there are lack of budget to run so many ads? If i need to increase the budget, how much? 20% every 3 days? Thank you very much!

[dbzgt]

Hi Nick, how many ads do you keep active in your main ad set and when do you turn off specific ads inside the main ad set? Thank you and keep the good work