Formula 1 x Duracell | Unreal Engine 5 Cinematic Commercial #directorscut #Lumen #UE5

Was asked to create the CG section of this new F1 Williams Racing x Duracell commercial. We managed to do this all in real time using Lumen and Ray Traced reflections. With such a gnarly turn around time (basically two weeks) we avoided Path Tracer just to save time and head aches in the render. This is just my personal cut of just the CG shots that i made.

This was a really fun challenge to push Lumen / RT further than we have in the past. We rendered out the shots in 3k and delivered in 1080p.It's airing now on broadcast and socials so be on the look out! Back with the same team as always, major thanks to everyone involved.

Full Credits

Impossible Objects
CG Director/Animator: Miles Cable
Editor: Miles Cable
Assistant Editor: Tyson Johnston
VFX Supervisor: Luc Delamare
Unreal Engine TD: Mark Allen
AE Comp Artist: Juan Gonzalaz
CG Artist | Model / Texture: Kris Kelly
CG Artist | Environments: Javi Fick
CG Artist | Lighting + Render : Kevin Stewart
CG Artist | Look Dev: Ryan Stever
CG Artist | Rigging : Chris Lesage
Producer: Bridgette Spalding
Founder & Creative Director: Joe Sill
Executive Producer: Jerad Anderson
Executive Producer: Sarah James

Los York 
Ergin Kuke: Director / Creative Director
Seth Epstein: CCO

Color
Ty Roth @ Company 3 LA

[DefaliX]

The atmosphere in this video is so cinematic, man ur so talented

[carboy_gt]

The camera going through the spoiler with the DRS was crazy.

[mshrcf]

Everything you guys put out is on point! Absolutely amazing work as always. Great job to the team!!

[marklavania]

Great work! Congratulations to you and your team

[wearetrackclub]

This is insane! Nailed these visuals, Miles 🙌

[Anqq]

You guys just get better and better man

[jafar_u]

That... was... FREAKING AWESOME! Just amazing, I really love those transitions, sound effects, slow-motion scene, the composition, and music choice!
This is phenomenal, really inspires to start learning UE5!

[mstervsual]

okay, ur stuff are getting better and better. wow!

[Greenrobotvp]

Amazing work. The coolest battery commercial I've ever seen.

[simonflash_edit]

This looks soo clean. Really impressive. Especially the fact that you archieved all of this without using the Pathtracer...

[shairfair]

I actually saw the ad a few days ago. Incredible!
Would love a breakdown video!

[PixelOne_Production]

Amazing. Great work! Waiting for tutorial.

[MatthewRumble]

Man the compositions, lighting, and everything on here is insane! How do you make these maps?

[PrabhuRPR]

impossible objects, they did it again

[Clientcollection]

I'm curious on what website or application you used to source our high speed car sound effects. if you can please provide all your source i would appriciate it.

[VictoRs]

Looks very cool, tell us how you work with the camera and depth of field?
I still can't set up a beautiful blur.
Thank you.

[phoneindustrydesign]

I'm a fan of both F1 and Unreal Engine, after this video I love'em even more! ☺

[lodisish]

Funny how it's a Duracell ad and they feature a combustion engine :D