Prudential Relationship Reconnect in Singapore

With mounting social stresses like financial insecurity, pervasive technology and work-life imbalance, we found marriages and family relationships, as well as friendships and colleague relationships, were coming under strain. Our response? We conducted a “social experiment” to see if simply looking at someone for four quiet, uninterrupted minutes could create a sense of closeness and empathy. See how Singaporeans reacted when they tried this moving and inspirational experience.

[roxangonzales]

Saw this many times and made me cry all over again..

[magain]

This is the most powerful and real ad I've ever seen.

[ikenngoh]

no matter how many times I watched this...I just cry buckets. Well done, Prudential SG. Thanks for the reminder!

[XssasinatioN]

Usually i'll be laughing at how 'scripted' advertisments are, but this made me emotional and got me thinking as well. Thumbs up for this wonderful yet meaningful ad! #RelationshipReconnect

[anthonygell]

Simply beautiful. Thank you for every second of that 5.17 video. Super.

[myanmarmusicone]

My tears just rolled down. So touching and powerful message!

[FaFa-bwmm]

when the father swips her daughter's hair I cried..

[eva_re]

so touching cannot contol my tears. Good one prudential team. very nice.

[dindaristiani]

Can't hold this pure tears anymore 😭

[lewiswarrenjr.]

Why am I tearing up? Omg this is so beautiful.

[Hemmanurravindra]

I profoundly thank you the Prudential. This conveys lot more volumes of 'What a relationship/affinity is' than what is portrayed and said here. I cried aloud for, many a time, being insensitive to my people or fellow beings. I deem it that the nomenclature 'Brute' deserves to be better ascribed to ones like me than the animals, whenever I existed/and do exist as a crass. All have to, undoubtedly, introspect and effect a course correction.
Thank you again.

[izero]

I sent the link to my 6 sisters..
And tell them ILOVEYOU!
And sent this LOVE to my parents too.

[kimmmmeow]

This is more than just a commercial. Thank you +PrudentialSG. This experiment is worth sharing. :)

[tky]

Really an emotional moment when you look at each other.

[cheetahlillies]

Man I am crying so much right now, this really makes me want to have my family that much closer to me . Thank you for sharing this

[foxycameltoe]

This is called TR1 in Scientology terms.... A very powerful thing to do. Even with strangers. I used to be a Scientologist, didn't agree with all of their practices, but this one I always liked doing... :)

[abbygonzales]

Started weeping at 0:30. Good one, Prudential.

[DivaProtocol]

beautiful!! thank you for sharing this with us

[UPERBABII]

whats the name of the song in the intro?

[fumbledore]

ads like this should be played instead of all those scripted acne ads.