Google Analytics for developers

If you are developing software for external users, you are highly likely to need to take account of Google Analytics. If so, Bradley may have some tips for you.
00:41 Google Marketing Platform
01:20 Pushing data to GA
04:28 Page view tracking
05:22 The GA dashboard
11:02 App / Screen views
11:25 Event tracking
14:44 Non-interactive events
17:09 Exception tracking
17:52 Data categorisation
19:24 Filtering data
21:52 Dimensions and Metrics
25:54 Ecommerce data
30:15 Autotrack library
31:32 Q&A

Credit: Music composed by Gabriel Solarino